1st of many Smart Traveller activities across the region
Sharjah - Air Arabia, the Middle East region's first and only low-fares airline introduced their new ambassador, Smart Traveller, who made a grand entrance earlier this morning by parasailing over the Sharjah Lagoon. The Air Arabia Smart Traveller represents the fun aspect of regional travel and highlights the airline's commitment to allow passengers to make smart travel choices.
Air Arabia's CEO Adel Ali declared, "It is a great achievement to be able to offer affordable travel to more people across the region and we shall continue to do so."
The Smart Traveller is on a mission to demonstrate how travellers all over the region can take advantage of Air Arabia's low fares. The first stop for the airline's ambassador after Sharjah is the Egyptian resort town of Sharm el Sheikh where he will meet with tourists and celebrities before flying on to Beirut and then on to Mumbai.
"There's no need for passengers to think twice before they travel now, with Air Arabia offering value for money travel that is comfortable and reliable. Air travel is now within easy reach and accessible to all. It's a simple message which encapsulates our brand promise. And our ambassador, Smart Traveller, is going to spread this message to everyone he meets," said Duncan Osborne, Head of Marketing, Air Arabia.
Osborne explained that the Smart Traveller is featured on Air Arabia's current advertising campaign, as well as on their new-look website.
The revolutionary airline also took the opportunity to announce a record month of sales in July. Air Arabia carried 57% more passengers this July compared to the same time last year.
Air Arabia has flown over a million passengers throughout the region and neighbouring countries to date. The next six months will see Air Arabia offering increased destinations as it continues with plans to fly to more destinations across the region.
Air Arabia flies from Sharjah to 18 destinations: 14 flights weekly to Alexandria; nine flights a week to Beirut; daily to Bahrain, Colombo, Damascus, Doha, Mumbai and Muscat; six days a week to Kuwait and Dammam; four times a week to Jeddah and Riyadh; three days a week to Khartoum and Aleppo; and two days a week to Assiut, Luxor, Sana'a and Sharm El Sheikh. Bookings can be made through Air Arabia's call centre in Sharjah on (+971 6) 558 0000, the website www.airarabia.com; Air Arabia Sales Centres or appointed travel agents.
- End -
About Air Arabia LLC:
Air Arabia LLC was established as a fully fledged commercial airline of the United Arab Emirates on 3rd February 2003 by an Ameeri decree issued by His Highness Dr. Sheikh Sultan Bin Mohamed Al Qassimi, the Ruler of Sharjah and Member of the Supreme Council of the UAE. The Air Arabia fleet consists of five modern A320 aircraft flying directly to destinations in: Bahrain, Egypt, India, Kingdom of Saudi Arabia, Kuwait, Lebanon, Oman, Qatar, Sri Lanka, Sudan, Syria and Yemen.
For more information, please contact:
Jyotsna Habibullah
Marketing Communications Manager
Tel: (+971 6) 508 8888
Tel: (+971 6) 508 8853
Email: jhabibullah@airarabia.com
Website: www.airarabia.com
Cheryl Crawford
Gambate! Communications
Tel: (+971 4) 391 6424
Email: cheryl@gambate.biz
© Press Release 2005
