26 October 2005
Doha: Qatar Islamic International Bank, the leading Islamic bank in Qatar and in the region, launched on Monday its new identity in a ceremony held at Doha Sheraton Hotel and Resort.

Speaking on the occasion, Abdulbasit Ahmed Al Sheibei, general manager of Qatar International Islamic Bank (QIIB) said that over the last 15 years, and since inception, QIIB managed to introduce a variety of innovative and quality financial products and services.

"QIIB has established new innovative Islamic financial tools offering a full range of products and services that are compliant with Islamic Shariah principles, enabling us to from a firm platform and offer a wider product variety for all productive sectors", he said.

He added that with the launch of the new identity, the bank is moving into a new era of achievements, with a new vision towards a more promising and prosperous future.

The newly launched identity, he said, will be another milestone for the bank, as it expresses the firm commitment towards meeting the surging needs of customers, while providing them exactly the services, products and solutions they expect, appealing to the vast customer base of the bank's clients.

"We have to keep up with all that is happening around us. The new logo, with its bright red colours, reflects these vibrant factors around us. The four joined hands expressed our commitment towards our customers. The logo also stands for cooperation, solidarity, unity and liability as the four ideals and goals. This emphasises how solid and firm we are when it comes to our clients. The four hands are the four corners of our philosophy as a new strategic approach in a win-win situation, with each and every customer, individual and corporation," Al Sheibei said.

The new identity reflects the bank's ambition to be a leading Islamic Institution, where customers are the first priority, reflecting the bank's constant commitment towards developing a better financial Islamic working environment which will lead to better results for the national economy, which witnessed a huge boom and growth during the previous years, making the bank partners in success he said.

He also pointed out that today Islamic banks are stronger and are equal match to traditional commercial banks worldwide, adding that this made some commercial banks to give the go for opening their own Islamic branches, a move that was subsequently followed by international banks.

Islamic financial institutions are estimated to have more than 235 financial establishments covering more than 40 Muslim and non-Muslim countries with assets valued at more than $ 250bn. The value is expected to increase to $350bn with the introduction of new Islamic windows. This financial industry enjoys an annual growth rate of 15 per cent.

© The Peninsula 2005