24 December 2006
MUSCAT -- The KR Group is giving a new look and scope to its 'Khimji's Mart' supermarkets. This was announced at the re-launch of the expanded, fully-refurbished and renovated Khimji's Mart at Al Wadi al Kabir yesterday. The all new Wadi Kabir outlet was formally inaugurated by Sayyid Hamed bin Hilal al Busaidy, Under-Secretary, Labour Affairs at the Ministry of Manpower. Pankaj Khimji, Director, Khimji Ramdas, said: "Our endeavour with Khimji's Mart has always been to offer our customers a mix of quality and value.

The expansion and refurbishment of all our existing outlets and introduction of new ones has been our focus in the last two years. With the new-look Wadi Kabir outlet we have raised shopping standards in supermarkets and taken them to a new level." Extending over 15,000 sq ft, the outlet has an extensive supermarket area with vegetables, fruits, meat, poultry, fish, bakery, and garments among other products. A wide variety of leading and popular brands is on offer to cater to day-to-day needs of customers.  To provide better services, Khimji's Mart has imported state-of-the-art equipment, fixtures and technology.

The layout has been strategically designed to facilitate a more pleasant shopping experience for customers, new generation display systems with easy access to product categories, comfortable browsing space with no crowding and faster billing with multiple check-outs to ensure speedier customer service. Above all, the Wadi Kabir outlet has easy accessibility and a large parking facility. Khimji's Mart has also been in the forefront of the Omanisation drive by its parent company, Khimji Ramdas LLC. This expanded outlet would now employ 11 new Omani staff members.

With five strategically located retail outlets in the capital and three large supermarkets in the interior, Khimji's Mart LLC is a key player in its category in Oman. Fully-owned and operated by the Khimji Ramdas Group, Khimji's Mart caters to a mix of customers of diverse nationalities and varied shopping preferences by giving them many options to buy the best international and regional brands in the food commodities, lifestyle and consumer non-durables segments.

By Hasan Kamoonpuri

© Oman Daily Observer 2006