25 July 2008
Dubai Internet City will sponsor the Dubai Flying Dragons team at the 2008 Club Crew World Championships (CCWC) in Penang, Malaysia, as part of its vigorous corporate social responsibility (CSR) agenda.
The Dubai Flying Dragons team was founded in 2006 by the Dragon Boats Alive Club to promote the sport in the Middle East and build a competitive team representing the UAE and the region in this year's world championships.
One of the world's most popular sport competitions, the sixth Club Crew World Championships will be held from August 1-3, and draw more than 400 teams from more than 20 countries including Singapore, China, Thailand, Indonesia, The Netherlands, UK, Australia, Canada and South Africa. Attracting over 20,000 spectators over the three-day period, the event will be telecast on 30 top channels across the globe.
Malek Al Malek, Executive Director of Dubai Internet City, the world's largest managed ICT cluster and a member of Tecom Investments, said: "In our relentless drive to grow as a dynamic and holistic business model on the global landscape, Dubai Internet City pursues an active CSR agenda through endorsing events that impact the overall development of the communities around us.
"Our sponsorship of the Dubai Flying Dragons team specifically underscores our keenness to support the growth of sports activities in the region. It also allows us to provide promising individuals the opportunity to compete at international levels and position Dubai as a hub for sporting excellence."
As a knowledge-oriented business model, DIC has created a dynamic international community of IT companies hosting business partners that include most of the Fortune 500 brands, as well as a number of small and medium enterprises and ventures.
Jason MacKenzie, Coach of the Dubai Flying Dragons women's team, said: "We warmly welcome Dubai Internet City on board as our exclusive sponsor. The partnership is beneficial to both the crew and DIC.
"While serving as an enormous brand builder for our sponsors in the target market, it will also provide great entertainment for fans looking for high voltage excitement. Partnering with Dubai Internet City brings together two entities to drive a common goal of continuing to improve the profile of dragon boating in the region."
Dubai Internet City hosted the third Dubai Corporate Games in April this year, inviting major companies such as Aramex, Dubai Properties, Leo Burnett and Chaloub Group to battle it out for honours in various team championships including dragon boating, football, and basketball.
Dragon boating in Dubai was founded by Dragon Boats Alive in July 2006 - the first time that dragon boats had entered Middle Eastern waters.
Since then, there have been numerous opportunities for people to try the water sport for the first time. There are currently 10 clubs in Dubai and each of these sports may field several teams including women, men, mixed and youth.
The sport has enormous growth potential in the region welcoming everybody to participate.
Dubai Internet City will sponsor the Dubai Flying Dragons team at the 2008 Club Crew World Championships (CCWC) in Penang, Malaysia, as part of its vigorous corporate social responsibility (CSR) agenda.
The Dubai Flying Dragons team was founded in 2006 by the Dragon Boats Alive Club to promote the sport in the Middle East and build a competitive team representing the UAE and the region in this year's world championships.
One of the world's most popular sport competitions, the sixth Club Crew World Championships will be held from August 1-3, and draw more than 400 teams from more than 20 countries including Singapore, China, Thailand, Indonesia, The Netherlands, UK, Australia, Canada and South Africa. Attracting over 20,000 spectators over the three-day period, the event will be telecast on 30 top channels across the globe.
Malek Al Malek, Executive Director of Dubai Internet City, the world's largest managed ICT cluster and a member of Tecom Investments, said: "In our relentless drive to grow as a dynamic and holistic business model on the global landscape, Dubai Internet City pursues an active CSR agenda through endorsing events that impact the overall development of the communities around us.
"Our sponsorship of the Dubai Flying Dragons team specifically underscores our keenness to support the growth of sports activities in the region. It also allows us to provide promising individuals the opportunity to compete at international levels and position Dubai as a hub for sporting excellence."
As a knowledge-oriented business model, DIC has created a dynamic international community of IT companies hosting business partners that include most of the Fortune 500 brands, as well as a number of small and medium enterprises and ventures.
Jason MacKenzie, Coach of the Dubai Flying Dragons women's team, said: "We warmly welcome Dubai Internet City on board as our exclusive sponsor. The partnership is beneficial to both the crew and DIC.
"While serving as an enormous brand builder for our sponsors in the target market, it will also provide great entertainment for fans looking for high voltage excitement. Partnering with Dubai Internet City brings together two entities to drive a common goal of continuing to improve the profile of dragon boating in the region."
Dubai Internet City hosted the third Dubai Corporate Games in April this year, inviting major companies such as Aramex, Dubai Properties, Leo Burnett and Chaloub Group to battle it out for honours in various team championships including dragon boating, football, and basketball.
Dragon boating in Dubai was founded by Dragon Boats Alive in July 2006 - the first time that dragon boats had entered Middle Eastern waters.
Since then, there have been numerous opportunities for people to try the water sport for the first time. There are currently 10 clubs in Dubai and each of these sports may field several teams including women, men, mixed and youth.
The sport has enormous growth potential in the region welcoming everybody to participate.
© Emirates Business 24/7 2008
