Citibank NA and Gulf Air yesterday signed a promotion agreement paving the way for Gulf Air Frequent Flyer Programme (FFP) members to get rewarded with free miles by investing in Citibank products.
"This unique offer enables Gulf Air's Frequent Flyer Members access to Citibank's range of world class investment options and also get rewarded with free miles for investing in certain Citibank products, such as Mutual Funds, Structured Notes, Savings and Insurance Plans. Based on the amount invested with Citibank, the awarded miles can then be redeemed for upgrades or free tickets to any of the locations that Gulf Air flies to," Citibank and Gulf Air in a joint statement said.
"We reinvent ourselves by constantly aspiring to achieve new benchmarks in terms of our performance, products and deliverables. We are in a position to leverage on our global strengths, strong business positioning, unrivalled scale and efficiency, powerful branding and the broadest product offering for the benefit of our customers in Bahrain," said Navneet Kampani, Head of Citibank Bahrain Consumer Banking.
"Gulf Air is pleased to join hands with Citibank in this promotion which is just one more value added offer that we have created for our 500,000 FFP members.
It's a winning combination, our FFP members will have access to a host of Citibank's investment products and have the opportunity to earning free miles while building their investments," added Kyle Haywood, Gulf Air's Chief Commercial Officer while commenting on the agreement.
Gulf Air's Frequent Flyer programme was launched more than a decade ago and is an award winning customer-oriented incentive programme offering generous loyalty rewards and benefits to members. It has recently launched a number of enhanced online features to enable members to access their account online at their convenience, check their statement, redeem miles and add family members at any time of the day or night.
Zuzar Mandarwala, Citibank's Local Commercial Bank and Wealth Management Product Head added that the partnership with Gulf Air was designed based on client feedback and timed to coincide with the forthcoming summer travel season to maximise its value for clients. He added that this was Citibank's way of thanking its valued clients.
Also present at the signing ceremony were Hussain Al Baluchi, Branch Banking Head and Harpreet Arora, Branch Manager and CitiGold Head.
Citi has been in the Middle East for nearly 50 years and currently offers consumer-banking services in Bahrain, UAE and Egypt. In the Kingdom of Bahrain alone, Citibank, the consumer banking arm of Citi, has had a presence for the past 18 years, and is expanding its major operations within the country.
Citibank Bahrain is a top provider of Wealth Management solutions and has a comprehensive suite of products and services.
© Bahrain Tribune 2010
