Channel Launches at 20:00 UAE (19:00 Mecca, 18:00 Cairo, 16:00 GMT) on Sunday, May 6
Abu Dhabi, UAE: May 5 2012 - Sky News Arabia, the 24-hour Arabic language breaking news channel, goes live across the Middle East and North Africa tomorrow at 20:00 UAE time, (19:00 Mecca, 18:00 Cairo, 16:00 GMT).
Nart Bouran, Head of Sky News Arabia said: "The Sky News Arabia team have worked hard for nearly two years to create an independent, 24-hour, Arabic-language multi-media news platform. I am confident we will break new ground and set a new benchmark for news coverage in the Arab world. I encourage viewers to tune in for our inaugural broadcast at 8pm UAE time on Sunday and to join us in shaping the future of Arab news."
The channel will broadcast free-to-air on Transponder 15 on Arabsat Badr 4, Transponder 14 on Nilesat 201. It can also be viewed on du IPTV channel 16, Etisalat e-Life channel 234, channel 122 in high definition and channel 123 in standard definition on the OSN pay-TV platform as well as in high definition on the Abu Dhabi TV network.
The integrated news channel will broadcast across multiple platforms including TV, mobile, tablet and online from its state of the art newsroom in Abu Dhabi, offering regional viewers the opportunity to consume fast-paced and independent news wherever and whenever they want.
The website, www.skynewsarabia .com, which launched in BETA form in February, will be fully completed and will include key features such as video, blogs, interactive news maps, analysis and commentary, photo galleries as well as user generated content.
Chairman of Sky News Arabia, Dr Sultan Al Jaber said: "Sky News Arabia will prove to be a truly unique experience for the new Arab generation - offering them the highest standards in technology, coupled with fresh original news from across the world."
"I believe that from tonight at 8:00pm viewers across the Middle East and North Africa will experience a new standard for consuming news in the region."
A joint venture between Abu Dhabi Media Investment Company (ADMIC) and the UK's leading pay TV platform, BSkyB, Sky News Arabia will fulfill the need for a truly independent news channel.
Join Sky News Arabia on Facebook and follow on twitter @skynewsarabia .
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About Sky News Arabia
Sky News Arabia is a free-to-air 24-hour Arabic rolling news channel reporting the news as it happens in HD. Set up as a joint venture between Abu Dhabi Media Investment Corporation (ADMIC) and British Sky Broadcasting (BSkyB), Sky News Arabia is based in Abu Dhabi and will broadcast to over 50 million homes in the region. It aims to deliver fresh, fast and independent news from across the Middle East and North Africa (MENA). The channel will deliver the news across multiple platforms including online and mobile devices to provide fast news on the go.
Servicing the tech-savvy generation, the Sky News Arabia mobile apps will be available on iPad, iPhone, Blackberry, and Android devices. Key features include: live streaming, news photo galleries, interactive maps as well as the ability to share stories via social media.
The website, www.skynewsarabia.com, which launched in BETA form in February, will be fully functional with features including blogs from journalists & correspondents, live twitter reporting feeds and the ability for users to engage and comment on the topics of the day.
Sky News Arabia will be an Arabic channel for Arab viewers, delivering politics, economics, business, sport, lifestyle, technology and cultural news with 23 presenters from across the Arab world. Sky News Arabia has 10 bureaus across the region as well as in London and Washington, and will draw upon Sky News' network of bureaus around the world for additional international coverage.
The channel, which promises "a new horizon" for news reporting across the Arab world, will be available on Transponder 15 on Arabsat Badr 4, Transponder 14 on Nilesat 201, on du IPTV and Etisalat e-Life platforms in SD plus in high definition on the OSN pay-TV platform as well as the Abu Dhabi TV network, in addition to EUROSTAR for hotel distribution and Livestation for live internet streaming.
For more information please contact:
Ahmad Issa
Hill + Knowlton Strategies
Ahmad.Issa@hkstrategies.com
+971 2 447 2805
© Press Release 2012
