May 21 2012
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PEIE organises field visits in Jabal Al Akhdar
Muscat: Public Establishment for Industrial Estates ( PEIE ) organised two-day field visits to a number of institutions in Jabal Al Akhdar in the wilayat of Nizwa in Al Dakhiliyah governorate. The visits covered institutions including the Social Development Department of the Ministry of Social Development, Omani Women Association in Jabal Al Akhdar, Abu Zaid Al Riyami School for Basic Education for Boys, and Jabal Al Akhdar School for Basic Education for Girls.
The campaign attempted to introduce the community in Jabal Al Akhdar to the objectives of the Public Establishment for Industrial Estates , and its mission and vision. PEIE officials provided a brief on the various industrial estates supervised by PEIE , besides an overview on Knowledge Oasis Muscat, Mazunah Free Zone, National Campaign for promoting local products (Omani Campaign), and Industrial Innovation Centre (IIC).
The officials underlined the vision of PEIE , which is "enhancing Oman's position as a leading regional centre of manufacturing, ICT, innovation and entrepreneurship excellence", and highlighted its mission, which focuses on "attracting industrial investments and providing continued support, through regionally and globally competitive strategies, good infrastructure, value-adding services, and easy governmental processes."
A documentary film was screened for the attendees, which illustrated the general objectives of PEIE , which include attracting foreign investment to invest in the Sultanate, stimulating the private sector to contribute to achieving economic and social development, introducing modern technology, developing the staff's technical skills to advance their production, creating new job opportunities, enhancing export, developing international trade, promoting export industries, and stimulating economic sectors operating in the Sultanate such as transport sector, banking sector, tourism sector, among other sectors.
PEIE organises a series of exhibitions of Omani Products Campaign entitled "Omani" throughout the year, which aims at promoting national industries and products and emphasising the importance of purchasing local products to boost the national economy, informed the officials.
The exhibitions, which are organised in the various governorates in the Sultanate, attempt to spread awareness on the quality of Omani products and their local and international competitive capabilities. These exhibitions also aim at encouraging consumers, both individuals and organisations, to purchase local products and services. The main objective of the exhibitions is to build continuing demand for the local products both locally and globally, which will ultimately lift the importance of these products and further support local manufacturers and distributors.
The officials also identified the objectives of Knowledge Oasis Muscat (KOM) and its contribution to Oman's information and communication technology evolution and other related areas. Participants in the campaign were acquainted with the services and facilities offered to the companies operating in the ICT sector, and the educational institutions functioning within KOM.
The officials also highlighted the core objectives of The Knowledge Mine (TKM), the business incubator at KOM, which seeks to encourage Omani youth and emerging companies to invest in the ICT sector, support start-up residents through guidance and proficient advice, and qualify a new generation of Omani entrepreneurs.
"Motivated from the success of The Knowledge Mine, the Public Establishment for Industrial Estates is currently expanding its role in nurturing small entrepreneurs on a wider scale through setting up a National Centre for Entrepreneurship. This centre aims to create opportunities for self-employment and small businesses and to develop commercial initiatives and concepts. The centre is currently getting ready and is expected to be inaugurated within the first half of the current year," PEIE officials pointed out.
Industrial Innovation Centre
During the visits, officials presented an overview of the Industrial Innovation Centre (IIC), which is an entity set up from the collaboration of key parameters outlined by both The Research Council (TRC) and PEIE . Since its inception, IIC has aimed at building capacity for sustainable industrial growth and knowledge creation, and improve Oman's industry through research and development (R&D).
"To boost innovation culture in the country, IIC organises an annual Innovation Fair Oman (INFOM), which endeavous to bring together innovators, entrepreneurs, industry representatives and stakeholders (financial institutions), academics, and funders. The event seeks to create channels for dialogue and communication between interested parties, which would eventually lead to improve and promote their products and services to open doors to enter the domestic and overseas markets," officials pointed out.
© Press Release 2012
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