Opening represents 5th store in UAE and 1st outlet outside of Dubai
Dubai, UAE: Folli Follie, the proponent of the 'full fashion concept' of branded, trendy jewellery, watches and accessories, has now expanded in the emirate of Abu Dhabi with the opening of the Al Ain shop today (December xx, 2011) at the Main Galleria of the Al Ain Mall extension. Folli Follie partners with Damas Jewellery in the UAE.
The ribbon-cutting ceremony was conducted by Damas CEO Anan Fakhreddin and Al Ain Mall General Manager Morhaf Kishi.
The mono-brand store will display the latest 'Reflections Collection' which is a collection of rings, pendants, handbags and wallets inspired by the various reflections of stylish thoughts and sentiments - in addition to other popular collections.
Folli Follie also has a collection of watches for both men and women which have exclusive designs for casual and formal wear as well as a collection of leather and bracelet watches for exclusive formal wear for women.
Raj Sahai, Director - Retail, Damas, exclusive retailer of Folli Follie in the UAE, said: "The opening of the fifth shop indicates that the UAE, specifically Al Ain, is a big market for Folli Follie products. We are delighted to extend all our support to promote the brand's trendy jewellery, watches and fashion accessories."
"Folli Follie appeals to the needs of the modern, fashion-conscious working woman. We are confident that this garden city of Al Ain has this market segment which is seeking affordable yet fashionable and trendy luxury products," Sahai added.
The opening of the Al Ain shop is the fifth Folli Follie store in the UAE. The other four are all located in Dubai: Mall of the Emirates, Dubai Marina Mall, Dubai Mall and Dubai Festival City.
Folli Follie is a Greek company which designs, manufactures and distributes jewellery, watches and fashion accessories. It has shops in the most fashionable streets of the worlds major cosmopolitan cities such as London (New Bond Street), Tokyo (Ginza area), Paris (Rue Royale), Hong Kong (central District), and New York (Soho and Madison Avenue). For more information, visit www.follifollie.com
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About Folli Follie:
Founded in 1982 in Greece by Dimitris Koutsolioutsos and his wife Ketty in Athens, Folli Follie designs, manufactures and distributes jewellery, watches and fashion accessories, creating fashion in 25 countries, with more than 370 points of sale worldwide. Its philosophy is to offer a 'full fashion concept' of branded, trendy jewellery watches and accessories of high quality at affordable prices. Appealing to the needs of the modern, fashion-conscious working woman, this brand aims to fulfill the demands of today's global consumer who seeks affordable fashionable luxury.
For more information please contact:
Damas PR Department
Tel: +971-4459588
E-mail: damasnews@damasjewellery.com
© Press Release 2011
