Emirates NBD Group, Expo 2020 Dubai and Mastercard introduce exclusive card programmes to power Expo experience

Emirates NBD Expo Mastercard Prepaid Card: Digital-first offering available via the dedicated 'Joyn from Emirates NBD' mobile App; essential companion for UAE and Expo 2020 Dubai visitors with exciting offers at 2,000+ shopping, dining, wellness and entertainment touchpoints

  
Emirates NBD Group, Expo 2020 Dubai and Mastercard introduce exclusive card programmes to power Expo experience
  • Emirates Islamic Expo Mastercard Credit Card:  Exclusive, limited edition co-branded credit card, offering a wide range of specially designed benefits and privileges, catering to lifestyle and travel needs of UAE residents

Dubai: As a Premier Partner and the Official Banking Partner of Expo 2020 Dubai, Emirates NBD Group, a leading banking group in the MENAT (Middle East, North Africa and Turkey) region, has joined hands with Mastercard, the Official Payment Technology Partner of Expo 2020 Dubai, to create two exclusive new card programmes: Emirates NBD Expo Mastercard Prepaid Card and the Emirates Islamic Expo Mastercard Credit Card.

The limited-edition cards are designed to enhance the Expo 2020 Dubai experience for both residents and visitors from across the globe, while also elevating their time spent in the UAE with memorable and Priceless possibilities to discover year-round. Both cards are underpinned by Mastercard’s secure technology and will be equipped with contactless capabilities for touch-free and seamless transactions.

Emirates NBD Expo Mastercard Prepaid Card

The Emirates NBD Expo Mastercard Prepaid Card is a digital-first offering, issued via a dedicated mobile App, Joyn from Emirates NBD. The product is available to both UAE residents and international visitors for use while in the UAE and provides a fully digital payments experience. The benefits will merge a specially curated selection of offers from Emirates NBD's Bon Appétit, LiveWell and Good Times programmes, as well as offers from Mastercard's Priceless Platform, creating a rewarding experience that opens opportunities across the UAE like no other.

With 25 million visits expected at Expo 2020 Dubai, the Emirates NBD Expo Mastercard Prepaid Card will power Expo and the wider UAE experience for tourists and residents, providing access to privileges, deals and discounts of up to 50% at more than 2,000 shopping, dining, wellness, and entertainment touchpoints, as well as access to exclusive Expo-related offers. The reloadable card will provide an enhanced customer experience with personalized offers, while also enabling international visitors to spend in the local UAE Dirham currency.

Cardholders will be able to use the cards to make online purchases as well as contactless in-store payments by adding their card to their preferred digital wallet (Apple Pay, Google Pay and Samsung Pay). Customers will also have the option to receive a linked physical card if needed.

Suvo Sarkar, Senior Executive Vice President and Head of Retail Banking and Wealth Management, Emirates NBD, said: “As a Premier Partner and the Official Banking Partner of Expo 2020 Dubai, Emirates NBD is delighted to partner with Mastercard to amplify the Expo experience for millions of visitors. With our position as the country's preferred bank and frontrunner in the region's banking sector, the breadth and scale of our partnerships with merchants in the UAE is unparalleled and provides tremendous value to cardholders, especially for international visitors to the UAE during Expo 2020 Dubai. In addition to delivering a fast, intuitive, reliable and seamless payment process, the Emirates NBD Expo Mastercard Prepaid Card empowers cardholders to try new and exciting offerings, making it a quintessential card to enjoy all this first-of-its-kind event in our region has to offer.”

Emirates Islamic Expo Mastercard Credit Card

As the Official Islamic Banking Partner of Expo 2020 Dubai, Emirates Islamic, part of the Emirates NBD Group, along with Mastercard and Expo 2020 Dubai, have unveiled an exclusive, limited-edition free-for-life co-branded Mastercard World Credit Card, that rewards UAE residents with exclusive privileges during the iconic event.

The Emirates Islamic Expo Mastercard Credit Card offers exceptional value with a wide range of benefits across key Expo partners. Cardholders can earn up to three Emirates Islamic SmartMiles for every AED 1 spent* as well as gain U By Emaar Gold Tier Status, 50% cashback on their first Expo 2020 Dubai ticket transaction, and access to exclusive travel, hotels and lifestyle privileges offered by Mastercard. Other benefits include 10% cashback on fuel, complimentary valet parking service at the Expo 2020 Dubai site, complimentary golf sessions, exclusive dining offers, and access to more than 1,000 airport lounges worldwide. Customers can enjoy the flexibility to instantly redeem their Emirates Islamic SmartMiles for flights, hotels, and retail transactions anywhere in the world. Emirates Islamic SmartMiles can also be exchanged with multiple partner loyalty programmes.

Additionally, to celebrate this exclusive launch, customers can earn AED 200/- statement credit* and up to 5,500* Upoints as a welcome bonus, when they apply for the card. Members will be able to add their credit cards to mobile wallets, enabling secure payments on the go.

Wasim Saifi, Deputy CEO - Consumer Banking and Wealth Management, Emirates Islamic, said: “As the official Islamic Banking Partner for Expo 2020 Dubai, we are proud to offer UAE residents a limited-edition Expo 2020 Credit Card that not only brings them exceptional value but also pays tribute to this exciting and memorable event in our nation's history. At Emirates Islamic, we have always innovated to offer genuine value to our customers. We are delighted to deliver a truly unique credit card that helps our customers make the most of this first-of-its-kind experience in our region that will unfold a new world of possibilities for many years to come.”

“The world’s biggest cultural gathering calls for world-class payment solutions for Expo 2020 Dubai guests and enthusiasts. We are delighted to collaborate with Emirates NBD and Emirates Islamic to bring to consumers from across the globe innovative offerings and connect cardholders to priceless experiences. As the Official Payment Technology Partner of Expo 2020 Dubai, Mastercard is committed to harnessing the power of technology as we join Expo 2020 Dubai and its partners in the making of a new world,” said Khalid Elgibali – Division President, MENA, Mastercard.

Mukhtar Safi, Deputy CEO & CFO at Expo 2020 Dubai, said: “Our global celebration is all about innovation, collaboration and inspiration, so we are delighted that through our partnerships with Emirates NBD Group and Mastercard, more Expo 2020 visitors will be encouraged to try new and exciting curated offerings – seamlessly.”

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About Emirates NBD

Emirates NBD (DFM: Emirates NBD) is a leading Banking Group in the MENAT region. As at 30th June 2021, total assets were AED 694 Billion, (equivalent to approx. USD 187 Billion). The acquisition of DenizBank represents a significant milestone for Emirates NBD with the Group expanding its presence to 13 countries, servicing over 14 million customers. The Group is ranked among the top 20 in the Forbes’ list of the World’s Best Regarded Companies, securing a leading spot among global brands.
The Group has a significant retail banking franchise in the UAE and is a key participant in the global digital banking industry with 94% of all financial transactions and requests conducted outside of its branches. The Group announced the creation of E20., a digital business bank for entrepreneurs and SMEs while Liv., the lifestyle digital bank for millennials continued to be the fastest growing retail proposition in the UAE. Emirates NBD was named ‘Best Bank in the Middle East’ and ‘UAE’s Best Bank’ in 2021 for a seventh consecutive year by Euromoney. In addition, Emirates NBD received the ‘Excellence in Leadership in the Middle East’ award, introduced in 2020 in light of the Covid-19 impact, as a recognition of its efforts in responding to the Covid-19 crisis. Emirates NBD ranked 5th in Forbes’ Top 100 companies in the Middle East for 2021. The Bank is ranked 87th in The Banker’s list of the World’s Top 1,000 Banks.  Emirates NBD was named ‘Bank of the Year – UAE 2020’ for the sixth year and ‘Bank of the Year – Middle East 2020’ for the third time by The Banker. In addition, Emirates NBD has been assessed as the ‘Strongest Bank in the UAE’ and ‘Fifth Strongest Bank in the Middle East’ by The Asian Banker 500 Largest and Strongest Banks Rankings.
The Group has operations in the UAE, Egypt, India, Turkey, the Kingdom of Saudi Arabia, Singapore, the United Kingdom, Austria, Germany, Russia and Bahrain and representative offices in China and Indonesia with a total of 905 branches and 4,044 ATMs / SDMs. The Group has a large social media following, being the only bank in the Middle East ranked among the top 20 in the ‘Power 100 Social Media Rankings’, compiled by The Financial Brand for 2019. Emirates NBD is a major player in the UAE corporate segment and has strong Islamic banking, investment banking, private banking, asset management, global markets & treasury and brokerage operations.
Emirates NBD is an active participant and supporter of the UAE’s main development and community initiatives, in close alignment with the UAE government’s strategies, including financial literacy and advocacy for inclusion of People with Disabilities under its #TogetherLimitless platform. The Group is recognised for the pioneering efforts in employee volunteering and corporate social responsibility by IMPACT2030, the corporate volunteering arm of the United Nations. Emirates NBD Group is a Premier Partner and the Official Banking Partner for Expo 2020 Dubai.

About Emirates Islamic

Emirates Islamic (DFM: EIB), part of Emirates NBD Group, is one of the fastest growing banks in the UAE. Established in 2004 as Emirates Islamic Bank, the bank has established itself as a major player in the highly competitive financial services sector in the UAE.

Emirates Islamic offers a comprehensive range of Shari’a-compliant products and services across the Personal, Business and Corporate banking spectrum with a network of 41 branches and 179 ATMs/CDMs across the UAE. In the fast-growing area of online and mobile banking, the bank is an innovator, being the first Islamic bank in the UAE to launch a mobile banking app and offer Apple Pay, as well as being the first Islamic bank in the world to launch Chat Banking services for customers via WhatsApp.

Emirates Islamic has consistently received local and international awards, in recognition of its strong record of performance and innovation in banking. The Bank won international acclaim as the ‘Most Innovative Islamic Bank’ at the Islamic Finance Awards 2020 by World Finance, in addition to being named the ‘Best Islamic Bank, UAE’. The Bank was also awarded the title of ‘Most Innovative Islamic Bank’ by Islamic Finance News and ‘Islamic Bank of the Year – UAE 2020’ by The Banker. Additionally, New York-based Global Finance magazine recognised Emirates Islamic as the ‘Best Islamic Financial Institution, UAE’ for a second year in a row on its list of the ‘World’s Best Islamic Financial Institutions’.

As part of its commitment to the UAE community, the Emirates Islamic Charity Fund provides financial aid to those in need, with a focus on food, shelter, health, education and social welfare contributions.

For further information please visit www.emiratesislamic.ae 

About Mastercard

About Mastercard Incorporated (NYSE: MA), www.mastercard.com

Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere, by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

About Expo 2020 Dubai

From 1 October 2021 to 31 March 2022, Expo 2020 Dubai will welcome visitors from every corner of the globe to join the making of a new world, as it brings together the planet in one place to reimagine tomorrow.

  • With the purpose of ‘Connecting Minds, Creating the Future’, Expo 2020 will be the world’s most impactful global incubator for new ideas, catalysing an exchange of new perspectives and inspiring action to deliver real-life solutions to real-world challenges
  • Expo 2020 will be the biggest cultural gathering in the world, presenting a visually striking and emotionally inspiring 182 days, as more than 200 participants – including nations, multilateral organisations, businesses, and educational institutions, as well as millions of visitors – create the largest and most diverse World Expo ever
  • Expo 2020’s subthemes of OpportunityMobility and Sustainability will inspire visitors to preserve and protect our planet, explore new frontiers and build a better future for everyone
  • For six months, Expo 2020 will be a must-visit family destination, with thousands of events, amazing exploratory experiences, and free entry for children up to age 18
  • Expo is committed to building a more equitable and just world for everyone, while keeping visitors safe by following the latest guidance of the world’s leading medical, science and health experts
  • Expo 2020 is the first World Expo to take place in the Middle East, Africa and South Asia (MEASA) region, located on a 4.38 sqkm site adjacent to Al Maktoum International Airport in Dubai South
  • Built with a meaningful and measurable long-term legacy in mind, the Expo site will transform into District 2020 – a model global community that will rethink the cities of the future – after Expo 2020 closes its doors 

Press Contacts:
Ibrahim Sowaidan
Senior Vice President
Head - Group Corporate Affairs
Emirates NBD
Telephone: +971 4 609 4113
e-mail: ibrahims@emiratesnbd.com 

Amina Al Zarooni
Media Relations Manager, Emirates Islamic
Tel: 971 4 4397430;
Email: AminaAlZarooni@emiratesislamic.ae

Tricia Kaul
asda’a bcw; Dubai, UAE
Tel: 971-4-4507600; Fax: 971-4-4358040
Email: Tricia.Kaul@bcw-global.com 

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