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| 13 September, 2017

Apple iPhone launch: UAE prices, release dates

Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone 8.

Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone 8.

REUTERS/Stephen Lam

Technology fans in the UAE will be able to order Apple’s newly launched iPhone, Apple Watch and Apple TV products online from this Friday

Technology fans in the United Arab Emirates will be able to order Apple’s newly launched iPhone, Apple Watch and Apple TV products online from this Friday, with prices starting from 699 UAE dirhams ($190).

The new iPhone 8, which comes with new functions such as wireless charging, will be available to order from the Apple website from Friday, September 15 and will be in stores from Saturday, September 23, with prices starting from 2849 UAE dirhams. The iPhone 8 Plus version will be priced from 3249 UAE dirhams.

“For more than a decade, our intention has been to create an iPhone that is all display. The iPhone X is the realisation of that vision,” Jony Ive, Apple’s chief design officer, said in a press statement.

The iPhone X, released to mark the tenth anniversary of the iconic smartphone and equipped with new facial unlock technology, will be priced from 4,099 UAE dirhams and will be available to order online from Friday, October 27 and in UAE stores from Saturday, November 4.

“iPhone X is the future of the smartphone. It is packed with incredible new technologies, like the innovative TrueDepth camera system, beautiful Super Retina display and super fast A11 Bionic chip with neural engine," said Philip Schiller, Apple’s senior vice president of worldwide marketing.

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“iPhone X enables fluid new user experiences — from unlocking your iPhone with Face ID, to playing immersive AR games, to sharing Animoji in Messages — it is the beginning of the next ten years for iPhone.”

The Apple Watch Series 3, which will be able to give users the ability to use apps and access internet services without an iPhone, will be available online from Friday and in UAE stores from September 23, with prices starting from 1299 UAE dirhams.

Finally, the new Apple TV 4K, which will support 4K and HDR video playback, will be available online from Friday and in UAE stores from September 23, with prices starting from 699 UAE dirhams.

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