Riyadh: Huawei is always keen to provide its users with innovation in all categories of smart phones it designs, especially the category of economic phones targeting the youth segment of the population. The development of the Y-Series mobile phones is designed to meet the needs and requirements of this category of users, but also to meet their future aspirations in smartphones. This represents the best value for money against the advanced capabilities that young users are looking for in a smart phone these days.

The latest iteration in this series, the Y9, fully embodies this fact and takes it even further than ever before. Packed with an incredible roster of features and a one of a kind pop up camera, the Y9 Prime 2019 is geared to change people’s perception of what economic phones can really do and what they are capable of.

Remarkably, the Y9 Prime 2019 contains no notch, slider, or hole. The screen is simply a smooth and unobstructed glass surface, offering a futuristic feel and wholly immersive viewing experience. The Y9's full-screen display measures at staggering 19.5:9 in aspect ratio, and takes up 91% of the front surface, giving the phone a slender body and first-rate aesthetics. The Y9's 6.59-inch negative LCD screen displays 16.7 million color gradients (256 levels each of red, green, and blue), and boasts a wide color gamut of 85% (typical value). This results in authentic colors, reminiscent of the world around us, and compellingly lifelike images on the screen.

A major contributor to the Y9's Prime 2019 enormous display is the new Auto pop-up camera. Huawei engineers took inspiration from the floating roof design seen in certain cars, most famously, the Mini Cooper. A crucial difference is that, while a car's floating roof is designed to give the appearance that the roof is disconnected from the body, the Y9's prime 2019 pop-up camera conveys the opposite effect, that it is effortlessly integrated into the phone body. During daily usage, the front camera is completely invisible, hidden within the body. When the user switches to the front camera in the interface, it is automatically activated, and raises within a second.

The HUAWEI Y9 Prime 2019 packs a 16MP + 8MP + 2MP triple-camera on the back. Both the 16MP primary and 8MP secondary sensors feature a 6P (six-lens plastic array) design that reproduces minute details within an image and captures more photons. As a result, the Y9 Prime 2019 empowers users to recreate scenes in their full complexity, with enhanced image clarity, contrast, and overall quality. The 16MP primary camera's F/1.8 aperture is a top performer, receiving 50% more light than the F/2.2 aperture that is more commonly seen on the market, as well as focusing more quickly and controlling noise more effectively. The 8MP sensor offers a 120° field of view that fits more within the frame and increases visual tension, creating a three-dimensional effect that is even more mesmerizing due to the bezel-less display. The 2MP sensor assists the primary camera in generating a lifelike depth of field in the photo, enabling SLR-quality images on a palm-sized handset

The HUAWEI Y9 2019 Prime comes equipped with a 4,000 mAh (typical value) battery. Huawei's proprietary smart power-saving technology boosts battery life to unforeseen levels. Huawei lab tests reveal that the Y9 Prime 2019 can run a continuous 14-hour 4G network connection, play music non-stop for 65 hours, stream videos for 9 straight hours, engage in non-stop calls for 52 hours, or in uninterrupted gaming for 9 hours (data varies by screen brightness, audio volume, and network connection status).

The Y9 Prime 2019 utilizes a Type-C port, which enjoys a smaller size, faster transmission, and greater convenience than its counterparts. The flat shape and rounded corners are reversible, meaning that you can connect it without concern for the direction the cable is facing. Great news for some is that the Y9 Prime 2019 retains the standard 3.5mm headset jack! Now users don't need to shell out a fortune for a new pair of Bluetooth earphones.

That and much more, the Y9 Prime 2019 is now available for preorder in Saudi Arabia with a valuable gift pack till 22nd of May, and it will available in the market starting from 23rd of May as the first country in the world to launch this device, and for an unbeatable price that is SAR 969. The Y9 Prime 2019 can be preordered on the Huawei E shop and several authorized retailers.

-Ends-

About HUAWEI Consumer Business Group (CBG)
HUAWEI Consumer Business Group (CBG) is one of HUAWEI's three business groups, providing a range of products including smartphones, tablets, and mobile broadband devices. HUAWEI’s products and services are available in more than 170 countries and are used by a third of the world’s population. During the second quarter of 2018, Huawei ranked second in the world in terms of market share of smart phone sales by 15.8% of the total market share globally.

Year on year growth was reflected in HUAWEI’s rise as a globally recognized premium brand. In 2018, Huawei was ranked 48 out of 100 in BrandZ international company and No. 25 in the Brand Finance Global 500 Most Valuable Brands. In this year’s Fortune 500 HUAWEI climbed up the list to the 83rd place from the 129th of last year with a revenue of $78.51 billion, making the top global 100 for the first time.

As a leading technology company, HUAWEI invests more than 10% of its annual sales revenue to research and development efforts and has established 15 research centers around the world. Among these facilities is he HUAWEI Aesthetics Research Center in Paris. HUAWEI’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where HUAWEI and Leica are jointly researching technologies to improve mobile device camera and image quality. Huawei also established more than 10 laboratories in China, Euro

For media inquiries, please contact:
Roger Romanos
Huawei Consumer Business Group – Saudi Arabia
Email: roger.samir.romanos@huawei.com
Mobile: +966 50 529 3412
Mohammad Doughan                      
H+K Strategies                     
Mobile: +966 5593 68 665
Email: Mohammad.Doughan@HKStrategies.com 

© Press Release 2019

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