10 June 2015
Kuwait - Kuwait Automotive Imports Co WLL (Al Shaya & Al Sagar), exclusive Michelin distributor in Kuwait for over 65 years, recently celebrated the opening of the renovated TYREPLUS outlet in Canada Dry street, Shuwaikh. The launch ceremony was attended by Ashish Tandon (KAICO General Manager), Gilles Amaury (Commercial Director Michelin AIM), Franck Barge (Distribution Development Manager), Fouzi Khiari (Marketing Manager Michelin AIM), Shashank (TYREPLUS Consultant Middle East), Sadiq Ali (Divisional Manager -- Tires & Lubricants), and various dignitaries as well as journalists, tyre dealers, KAICO's customers and staff.

At the inauguration Ashish Tandon stated that TYREPLUS represented a great added value to Michelin's initiative of effective distribution programs that aimed at enhancing the retail experience for customers. Shuwaikh is an important industrial area in Kuwait and has seen rapid development. The New TYREPLUS outlet in Shuwaikh will cater to provide world class services and products to consumers.

Tandon commented, "Our partnership with TYREPLUS clearly shows our commitment to provide consumers with quality and convenient solutions to meet the challenging demand for their vehicles. We are confident that the multi-brand concept of TYREPLUS will appeal to customers, especially those who are busy and need efficient, professional, reliable and trustworthy auto and tyre services that help them save time and money."

The new TYREPLUS branch is located centrally at a premium location of Shuwaikh industrial area, in the middle of Canada Dry Street. Spread over a total area of approximately 2,000 sqm, the outlet has pleasant ambience and an innovative display of tyres, car maintenance, services and accessories. It also has a workshop, fully-equipped with latest machinery to handle all tyre and vehicle related services, an exercise undertaken by Michelin Tyres for all its TYREPLUS outlets across the world. The store has a professional team, all trained in required technical skills. Michelin also provides TYREPLUS team with professional trainings encompassing product, soft and management skills.

The first TYREPLUS Branch in Kuwait was opened in Jahra industrial area in January 2008 followed by TYREPLUS Ahmadi outlet in 2014. KAICO aims at reaching its customers and providing them quality products and services no matter where they reside in Kuwait.

Since 2002, the Michelin Group has deployed the TYREPLUS network across the world to provide customers with the best solutions in the market. TYREPLUS is a one-stop-shop offering a wide variety of all major tyre brands (Michelin, BF Goodrich, Kormoran, Apollo), Mobil lubricants, ENERGIZER batteries, suspension and braking systems, A/C services, VR-12 (Vitamin for radiator), all under one roof for customer convenience. It also offers professional services such as alignment, nitrogen inflation, air conditioning revitalizing and engine steam washing. TYREPLUS provides both technical capabilities and values, such as a competitive pricing, strong brand & image, convenient location, national network, well trained staff, Michelin quality assurance, world standard operations and a clean and friendly store environment.

With a wide spread network, vehicle owners in Kuwait will be able to rely on TYREPLUS, their one trusted partner for all tyre and vehicle maintenance needs. TYREPLUS offers its services in 15 countries and has 1,500 branches worldwide. TYREPLUS is the first and biggest car maintenance network in the GCC, with a total of 100 branches across the GCC countries, being closer and closer to the customer.

© Arab Times 2015