Kanoo Travel partners with Cvent to elevate MICE experience in the region

Cvent's event technology solutions will offer ATM attendees enhanced engagement and networking opportunities

Gokul Bajaj - Head of Sales Partnerships and General Manager at Cvent Dubai

Gokul Bajaj - Head of Sales & Partnerships and General Manager at Cvent Dubai

Dubai: Kanoo Travel, a fully owned business of Yusuf bin Ahmed Kanoo Group (YBA Kanoo) signed an agreement with Cvent, a market leader in meetings, events, and hospitality technology,  in which Kanoo Travel will utilise Cvent’s complete suite of event management solutions at the Arabian Travel Market (ATM)  to be held at  Dubai World Trade Centre from 28 April – 1 May 2019. Cvent’s event technology solutions will offer ATM attendees enhanced engagement and networking opportunities and will allow Kanoo Travel to manage and deliver a more impactful and memorable overall event experience.  

The partnership is a first-of-its-kind collaboration for Kanoo Travel as it becomes one of the first corporate travel management companies in the region to benefit from Cvent's integrated technology solutions which include online registration, onsite badging and check-in, mobile event apps, and feedback and reporting solutions. In addition to using Cvent’s onsite event technology, the company will also utilise Cvent’s venue sourcing platform – the Cvent Supplier Network (CSN) which will help to simplify and automate the event venue selection process. Featuring more than 260,000 hotels, resorts and special event venues, the CSN is one of the world's largest databases of detailed venue information.

“Kanoo Travel is embracing the digital transformation in the Travel and Hospitality industry and it’s serious about adapting the latest technology solutions which add value to its customers,” said Nabeel Kanoo, President of Kanoo Travel. “By partnering with Cvent we will be providing our customers with a comprehensive event management platform which will handle the entire event lifecycle and we will be able to offer them venues and hotels with competitive prices.”

Speaking on the partnership, Gokul Bajaj, Head of Sales & Partnerships and General Manager at Cvent Dubai,“We are excited to be working with Kanoo Travel, a market-leading organization that recognizes the importance of digital transformation and automation and we’re proud to partner with them to further support the growing UAE event technology industry. With Dubai’s expanding MICE market, the Arabian Travel Market offers a unique opportunity to showcase the power of technology in transforming meetings and events. With more than 20 years in the industry, Cvent is well positioned to lead this digital effort by offering solutions that make live events more engaging, strategic and impactful.”

Last year, Cvent, the Washington, D.C.-based technology company, opened its first office in the Middle East. Located in the heart of Dubai, the location now serves as a regional hub enabling the company to service regional clients more quickly and address the growing demand for its event and hospitality cloud platforms in the Middle East and Africa. With more than 100 customers in the region, Cvent has established a strong client base including top brands and leading luxury hotels such as Qatar Foundation, Arabian Exhibition Management, Marriott Hotels, Shangri-La Hotel, and Atlantis-The Palm.

Kanoo Travel, is one of the largest travel management companies in the MENA region. Specializing in corporate, marine, and leisure travel, as well as airline representation and Meetings Incentives Conferences and Events (MICE), it offers a wide range of compliance-driven, cost-effective travel management services and solutions. Kanoo Travel operates a network of more than 70 IATA locations and has longstanding affiliations with some of the largest institutions in the world.


About Kanoo Travel:

Kanoo Travel has a workforce comprised of 1,500 experienced, multilingual travel consultants and professionals and has an extensive network of offices spanning the Middle East, North Africa, and Europe. It established a longstanding partnership with American Express Global Business Travel (GBT) that gives it access to one of the world’s largest travel agency networks.

Kanoo Travel’s local knowledge and keen insight into global markets enable it to deliver unparalleled levels of service to customers, which is reflected by the numerous industry awards and recognitions it has received over the years. 

About Yusuf bin Ahmed Kanoo Group:

Founded in 1890 in Bahrain by Haji Yusuf Bin Ahmed Kanoo, the YBA Kanoo Group is one of the largest, most iconic, and trusted family-owned conglomerates in the Arabian Gulf. From its early roots in shipping, it has grown to become one of the most diversified businesses in the region and beyond. Operating extensively in Bahrain, Saudi Arabia, the United Arab Emirates, Oman, Egypt, Lebanon, and the

United Kingdom, it combines traditional values with a global vision, making it a key driver for regional growth and development.

The Group caters to a wide range of sectors and industries, including shipping, logistics, travel, capital investments, real estate, oil & gas, machinery, and power and industrial projects. It also offers a wide range of other retail and commercial services that meet the highest international standards. 

About Cvent

Cvent is a leading meetings, events, and hospitality technology provider with more than 4,000 employees, 25,000 customers, and 300,000 users worldwide. The Cvent Event Cloud offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, and attendee engagement. Cvent’s suite of products automate and simplify the planning process to maximize the impact of events. The Cvent Hospitality Cloud partners with hotels and venues to help them drive group and corporate travel business.  Hotels use the Cvent Hospitality Cloud’s digital marketing tools and software solutions to win business through Cvent’s sourcing platforms and to service their customers directly, efficiently and profitably – helping them grow and own their business. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events. For more information, please visit Cvent.com, or connect with us on Facebook, Twitter or LinkedIn. 

For Kanoo Travel Media Enquiries Contact:
Mr. Mohamed Darwish
Tel:   +973 17221620
Fax:  +973 17229122
Email: mohamed.darwish@kanoo.com 

For Cvent Media Enquiries Contact:
Ms. Aprajita Shandilya
M: +919599932391
Email: AShandilya@cvent.com 

© Press Release 2019

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