Doha, Qatar: In recognition of its commitment to sustainable development, Doha Festival City has received a 3-star GSAS Design & Build certification by the Gulf Organization for Research and Development (GORD). This achievement adds to Doha Festival City’s commitment to being a “smart mall”, and further contributes to the mall’s list of achievements in 2018.
GORD ranks companies on the Global Sustainability Assessment System (GSAS) scale which is the region’s first performance-based sustainability assessment system and was developed by combining the best practices from 40 different rating systems, available both regionally and internationally.
Doha Festival City was evaluated on multiple factors, including energy efficiency and consumption, conscientious water usage, re-usability of construction materials and indoor environmental quality.
One of the measures Doha Festival City has taken to avoid water wastage is the implementation of high-efficiency faucets and sanitary fixtures with built-in sensors. Native and adaptive species were also used to create a greater sustainable landscape design, while regional materials with high recycled content were selected for construction.
Commenting on this milestone Mr. Kareem Shamma, CEO, Bawabat Al-Shamal Real Estate Company (BASREC WLL), the owners and developers of Doha Festival City, said: “We have implemented ecologically responsible measures throughout our project with the main aim being to help protect the environment. Being recognized by GORD on the GSAS scale with 3 stars is a welcome recognition of our commitment towards sustainable solutions, as we strive to deliver environmentally-conscious solutions wherever possible for the wellbeing of today’s and tomorrow’s generations”
“Doha Festival City is the first mall in Qatar to achieve GSAS Level 3-star certification. As a recognized leader in sustainable developments, we are unwavering in our commitment to delivering green strategies as we feel this is our duty to give back to the community” added Mr. Shamma
Commenting on this achievement, Dr. Youself Alhorr, GORD’s founding Chairman, said:
“Adopting GSAS-D&B recommendation and ideas helps building owners and operators to optimize energy use, and reduce greenhouse gas emissions, improve indoor environmental quality, and improve operational and maintenance efficiency, amongst other benefits. There is an authentic satisfaction in seeing that Doha Festival City is the first mall to successfully fulfill the certification requirements.”
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About Doha Festival City
Doha Festival City, the largest entertainment, fashion and dining destination currently has more than 400 carefully selected international and local brands trading. It is home to some of the most famous names, many of which have made their Qatar debut; including Harvey Nichols, Charlotte Tilbury, Kiehls, Dior Beauty Boutique and ACE. The destination is also home to the country’s only IKEA which has been trading since 2013.
Upon completion, there will be over 100 places to dine and relax including restaurants, cafés and casual dining outlets. From well-loved brands such as Nando’s Cheesecake Factory, PF Chang’s and Texas Roadhouse, to unique to Qatar or debuting concepts including Jamie’s Italian, Café Coco, 800 Degrees and Aimee’s Cafe.
As a destination with a world-class Family Entertainment Complex, Doha Festival City is also home to indoor and outdoor attractions unique to Qatar - from the country’s first VOX Cinemas 4D cinema complex with 18 digital screens, to outdoor spaces for exercise and cycling, it is designed to appeal to all ages. Doha Festival City will delight visitors with four unique theme parks that each provide first-of-their-kind experiences - Angry Birds World, Snow Dunes, Juniverse and Virtuocity - created exclusively for Qatar.
As a ‘Smart Mall’, it offers innovative digital options including free Wi-Fi and digital wayfinding to enhance consumer experience, and is easily accessible, offering 8,000 smart parking spaces and VIP valet services.
For more information visit http://www.dohafestivalcity.com
Media Contacts
Hisham Elzubeir
Marketing Manager
Al – Futtaim Real Estate LLC
P.O. Box 207122, Doha- Qatar
Office: +974 4035 4352
Email: hisham.elzubeir@alfuttaim.com
Farrah Francis
Qanect Marketing
PR Manager
Email: Farrah.francis@qanect.com
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