25 May 2010
Region sees launch of first 'binary options' website

Yalla! Floos (www.yallafloos.com) is set to make its mark across the Middle East and North Africa as the website officially goes live.

Presented in Arabic, English and French, the Yalla! Floos website is a completely new concept for the MENA region, offering 'binary options', the easiest and simplest way to make the most out of online trading with commission free fixed returns of up to 75% every hour.

For both seasoned traders and for complete novices that merely want to speculate and 'play' the fluctuating stock, currency and commodity markets, Yalla! Floos offers its users a unique and innovative online trading platform.

Unlike the majority of online trading websites, Yalla! Floos users don't actually own the assets they trade with - instead they speculate on short-term price performance, always knowing their maximum risk and maximum profit.

There are only two key factors to consider when trading on Yalla! Floos: First, what is the current market price and second, will the price be higher or lower by the time the option expires. For example, a user speculates $100 that the Google share price will be lower than the current price displayed on Yalla! Floos in one hour from now. If correct, the user will receive up to a 75% payout on his or her initial investment. On the other hand, if wrong, the user will receive 10% of his or her initial investment amount.

Mark Gatty Saunt, Co-Founder of Yalla! Floos commented, "Yalla! Floos is extremely accessible, offering a new, exciting and simplified way to trade commission free stocks, currencies and commodities. The product is equally suitable for savvy traders as it is for users with no experience of the financial markets. And in light of this, we expect to see a steep rise in the number of online traders in the Middle East and North Africa."

Registration is extremely simple and Yalla! Floos users have the option to deposit funds into their account from anywhere in the world at any time, using major credit and debit cards, PayPal, plus alternative online payment solutions within the MENA region such as cashU and OneCard. Bonus credit up to $500 is also awarded to new registered users depending on the value of their initial deposit.

Trading on Yalla! Floos takes place Monday to Friday (excluding major stock market and commodity exchange holidays). Currencies can be traded 24hrs p/day; stocks can be traded from 3pm - 8pm GMT; and commodities (gold, platinum etc.) can be traded 24hrs p/day.

Key benefits of trading binary options with Yalla! Floos
1. Easy to understand: Binary options are easy to understand since speculating is restricted to directional movement. The user can buy a 'Call' option if he or she thinks that the market will go up, or a 'Put' option if he or she believes the market will go down.

2. Limitation of loss: A trader's maximum loss is capped at the initial invested amount, making sure the risk stays constant and clear and leaving the trader free of worrying about margin calls, stop losses or the need to closely monitor his or her positions.

3. Speculate hassle free: Binary options allow traders to speculate on whether the underlying market price will increase or decrease in value without the need to buy or sell the underlying asset itself.

4. Profit from flat markets: Because binary options, by nature, carry a fixed return, they offer opportunity when markets are trading flat.

5. Commission free. There are no brokerage fees or commissions.

-Ends-

About Yalla! Floos:
Yalla! Floos is a binary options website service marketed by Yalla! Entertainment Limited, a limited liability company registered in Isle of Man with company number 124481C and offices at Clinch's House, Lord Street, Douglas, Isle of Man, IM99 1RZ, British Isles.

The Yalla! Floos binary options website service is provided by Market Punter Pty Ltd (ABN 86 137 016 490), which is authorised and regulated by the Australian Securities and Investments Commission (Authorised Representative No. 337740).

Trading binary options involves risk and may not be suitable for everyone. Only speculate with money you can afford to lose. A Product Disclosure Statement for this product is available from the Yalla! Floos website and should be considered in deciding whether to acquire the product.

For more information on how to use the Yalla! Floos website, please see the FAQ section: www.yallafloos.com/faq

For more information on the Yalla! Floos terms and conditions of service, please see: www.yallafloos.com/terms-conditions

For the further information please contact:
Mark Gatty Saunt, Yalla! Entertainment Limited
Telephone: +971 50 840 5686
Email: mark@yallafloos.com

© Press Release 2010