Senada Ramic Joins Doha's First Gold Standard Serviced Residences

Doha, Qatar: 29th January 2012 - The appointment of Senada Ramic as Director of Sales at Fraser Suites Doha brings to the property an experienced professional with an impressive track record in sales, business development and operations at the luxury end of the hotel market.

In her new role, Ms Ramic will be responsible for creating and delivering sales strategy, developing future growth, tactics, sales plans and profit targets for the hotel, as well as providing the overall vision, direction and leadership across the entire Sales Department.

"Doha is currently experiencing an enormous growth in its hospitality sector and we are proud to be part of this growth," says Ms Ramic. "We believe that Fraser Suites Doha is the choice hotel for both business and leisure travellers to Qatar. We offer "home-away-from-home" accommodation, in terms of space and privacy, while, at the same time, providing all the benefits one would expect when staying at a luxury hotel. It's the perfect combination."

After obtaining her Higher Technical Diploma in Tourism, from EFFICOM in Paris in 1997, Senada spent the next 10 years in the French capital, gaining experience and then honing her skills in sales, marketing and business solutions. After spells with Disneyland Paris and the Intercontinental Hotel, she was appointed Business Development Manager for Fraser Suites Hospitality Paris, for whom she managed their corporate and embassy clients

In Scotland, Senada assisted in the launch of Fraser Suites Edinburgh, before returning to Paris to coordinate the commercial opening of two of the company's properties there: Le Claridge, Champs-Elysees, and the Harmonie, La Défense, where she was responsible for Corporates & Embassies.

"Opening a new luxury property in Doha is a wonderful opportunity," concludes Senada, "both for the company and for myself. Doha is arguably the most booming city in the GCC and we at Fraser Suites Doha aim to provide what all discerning international travellers appreciate - consistent, first-class service and amenities."

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About Frasers Hospitality Pte Ltd
Frasers Hospitality, the hospitality arm of Frasers Centrepoint Limited, a wholly-owned subsidiary of Fraser and Neave, Limited, is a global serviced residence owner and management company with Gold-Standard residences across Europe, North Asia, Southeast Asia, Middle East and Australia.

Frasers Hospitality commits to "meeting the unique needs of executive travellers through continuous innovation", and providing its customers with the space, family and community away from home.  Conceived with the lifestyle preferences of today's discerning extended stay executive travellers in mind, Frasers Hospitality has three brand offerings - Fraser Suites, Fraser Place and Fraser Residence.  A second brand, Modena, which targets the professional who spends the majority of his or her time travelling, was established under the Frasers Hospitality umbrella in July 2009. For more information on Frasers Hospitality, please visit www.frasershospitality.com

About Modena
Modena was developed  under the Frasers Hospitality umbrella as its second brand to address the needs of the emerging 'road warrior', the professional who spends the majority of her or his time travelling, whose business and leisure hours have merged, creating the need for a style of serviced residences that specifically focuses on their lifestyle needs.

About Frasers Centrepoint Limited
Frasers Centrepoint Limited (FCL), the wholly-owned property arm of Singapore-listed consumer group Fraser and Neave, Limited, is one of Singapore's top property companies, with total assets close to S$9.7 billion. To date, the company has a combined global land bank in excess of 30 million sq ft.

From owning just a single shopping mall in 1983, Frasers Centrepoint has since grown to become an integrated real estate company with a portfolio of residential, commercial and serviced residences spanning 20 countries across Asia, Australasia, Europe and the Middle-East. Its serviced residences management company, Frasers Hospitality, has award-winning gold-standard serviced residences in 29 gateway cities. Frasers Property, FCL's international property arm, develops world-class projects in UK, Australia, New Zealand, China, Thailand and Vietnam.

FCL's listed entities comprise Frasers Centrepoint Trust (FCT, a retail trust), Frasers Commercial Trust (FCOT, an office/business space trust) and Frasers Property China Limited (FPCL).

As a testament to its excellent service standards, best practices and support of the environment, the company is the proud recipient of numerous awards and accolades both locally and abroad.

Website: www.fraserscentrepoint.com

About Fraser and Neave, Limited
Established in 1883, Fraser and Neave, Limited (F&NL) is a leading Asia Pacific Consumer Group with expertise and prominent standing in the Food & Beverage, Property and Publishing & Printing industries. 

Leveraging its strengths in marketing and distribution; research and development; brands and financial management; as well as years of acquisition experience, F&NL provides key resources and sets strategic directions for its subsidiary companies across all three industries. 

Listed on the Singapore stock exchange, F&NL ranks as one of the most established and successful companies in the region with an impressive array of renowned brands that enjoy strong market leadership.  It has shareholders' funds and total assets employed of S$8 billion and S$14 billion, respectively.  F&NL is present in over 20 countries spanning Asia Pacific, Europe and the USA, and employs over 17,000 people worldwide.

For more information on F&NL, please visit www.fraserandneave.com

Media Contact
Ms Jastina Balen
Frasers Hospitality Pte Ltd
T: 65 6415 0323
F: 65 6415 0519
E: jastina.balen@frasershospitality.com

© Press Release 2012