The Palladium is the first residences to be delivered at Jumeirah Lakes Towers

Dubai, November 27, 2007: ETA Star, a leading property developer in the UAE, today announced the delivery of 'The Palladium' at Jumeirah Lakes Towers on Sheikh Zayed Road, Dubai. ETA Star Property Developers have started handing over the keys to the owners of 'The Palladium'. ETA Star also was the first to deliver a project in Dubai Marina, when they delivered Belvedere in 2005.

On the occasion of the handing over ceremony, Mr. Abid Junaid, Executive Director- ETA Star said, "The Palladium was one of the first projects undertaken by ETA Star and we are glad that we have been able to keep up to our promise which further establishes a deep trust amongst our customers. We are certain that our other projects shall also follow the same path and shall be delivered as committed."

He further added, "We are sure that the owners will enjoy living at The Palladium as we have followed stringent quality standards in building this residential complex and the interiors have the finest fittings from Italy and Germany."

Bryan Wilson, Executive Director - Property at Dubai Multi Commodities Centre Authority, the Master Developer for Jumeirah Lakes Towers, said: "The Jumeirah Lakes Towers (JLT) community has been planned and designed to international standards, which is also reflected in the design and quality of 'The Palladium.' We congratulate ETA Star for delivering the first residential tower, and look forward to Jumeirah Lakes Towers becoming the thriving community envisioned by the Dubai Multi Commodities Centre Authority."

The Palladium is located right in the heart of Jumeirah Lakes Towers and it captures the essence and charm of sophisticated lakeside living. The mixed use complex is a 34-storey office, retail and residential complex, designed by reputed architects DAR Consultants, features one, two and three bedroom apartments and penthouses. All floors of the property offer stunning views of the lake on one side and city vista on the other.

The Palladium is stone's throw away from the exclusive Mina Seyahi Beaches, thanks to its prime location in the Jumeirah Lakes district. The Palladium is an ultra modern high-rise apartment complex spanning over half a million square feet of built-up area comprising restaurants, coffee shops and boutiques in the lobby. All apartments in The Palladium have water views or a view of the Sheikh Zayed Road. The Palladium has followed the most stringent international standards which are prominently showcased inside every apartment where the eye to detail and technology reflects in everything from wrings to fittings to appliances provided and quality of life promised

ETA Star is currently developing millions of square feet of premium property in countries across the Middle East and South-East Asia, including UAE, India, Sri Lanka, Qatar and Turkey.  ETA Star has built thousands of beautiful homes and living communities, as well as, world-class business and commercial developments across the globe -- all excellent investment opportunities, which are fast reshaping the urban skyline. Keeping this track record in mind along with a distinctive ETA Ascon lineage, the regional banks have developed confidence in ETA Star Properties and a strong credibility has been established with the leading financial institutions of the region.

A rare promise to keep in today's swarming real estate market; every ETA Star property is as per schedule and construction is progressing at an aggressive pace. Forever in pursuit of better customer service, ETA Star has introduced revolutionary and innovative investment opportunities for their customers with unique partnerships with leading financial institutions across the world.

ETA Star is one of the leading property development companies in the GCC and is the first developer in the region to be awarded the ISO certification. The company has successfully launched projects close to 10 million sq ft in various master development communities like Dubai Marina, Jumeirah Lake Towers, Dubai International Financial Centre, Business Bay and International Media Production Zone. ETA Star's portfolio includes pioneering projects such as 23 Marina, Al Manara, Liberty House, Gold Crest Executive, The Palm Jumeriah Residence and Spa and Grandeur Residences, The Summit, Pearl Residence, The Belvedere and Gold Crest Views-2.

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About ETA Star
ETA Star Property Developers LLC is the property development arm of the ETA-Ascon Group. The company's prime objective is to harness the growing commercial opportunity in Dubai's freehold market.  Developments over 10 million square feet of built-up area are already underway and many more are planned over the coming months. ETA Star's portfolio currently includes prestigious commercial and residential properties such as 23 Marina, Liberty House, Goldcrest Executive, Goldcrest Views - 2, The Belvedere and The Palladium. In addition, ETA Star is developing commercial and hospitality projects at the DMC complex, Palm Jumeirah Crescent, Port Saeed, Salahuddin Road and other prime locations in the UAE. ETA Star is also developing major residential andinfo-tech parks in India and Sri Lanka. To learn more about the projects underway, please log on to www.etastar.com

For further information, please contact:
Ayesha Tully
Jumana Aman
Watermelon PR
Dubai
UAE
Phone: +971- 4 -2833 655
Email: ayesha@watermelonme.com
Email: Jumana@watermelonme.com

© Press Release 2007