New offices opened in Saudi Arabia and partners appointed in Qatar and Yemen
May 28, 2003
eSolutions trading MRO Software Middle East, a leading provider of e-Business solutions for strategic asset management (SAM), is currently implementing an ambitious new strategy to take its MAXIMO solution to new markets and expand the existing ones in the Gulf region.
The global company, represented in the Middle East by Dubai-based eSolutions since 1996, has announced expansion plans in the key markets of Saudi Arabia, Qatar and Yemen. The recent developments include expanded offices of Dubai headquarters at Dubai Internet City, a brand-new dedicated office in Riyadh as well as appointing partners in Qatar and Yemen.
“The Gulf countries have been displaying tremendous dynamism in IT and e-Commerce in recent years. At a time when the developed world is experiencing a downturn, the Gulf region is showing its potential in the IT market, with a projection of sales worth US$ 8 billion by 2005,” said Oliver Schulz, Sales & Marketing Manager, MRO Software Middle East. “We believe this is an appropriate time to expand our base in the region that is promising unprecedented growth and a relentlessness to keep pace with the rest of the world.”
“Having strengthened our base at the Dubai headquarters by trebling the size of the office premises, we are ready to take bolder steps in the region,” adds Schulz. “We have devised a strategic plan to target the most rapidly expanding Gulf States, based on the market potential. We have been spurred on by recent market research findings regarding the expected IT growth in the region. In order to achieve maximum results, we have established expert teams of consultants ready to attend to the needs of the region for professional servicing.”
MRO Middle East has charted a decisive growth plan for Saudi Arabia, the largest IT market in the Gulf. A brand-new dedicated eSolutions MRO Software office was opened in the Saudi capital of Riyadh, headed by Tarek El-Sehetry. The existing network of partners MDS–Al Rumaih in Riyadh and NAZCO in Dammam will complement the Riyadh branch’s marketing efforts.
“Saudi Arabia’s IT market, estimated at US$ 3.7 billion, is the largest in the Gulf constituting over 60 per cent of the entire GCC market,” said Schulz. “It makes it a significant market for us, as all indicators point to a robust growth in the short term as well as long term.”
MRO Software Middle East has announced a phased expansion for the remainder of the Gulf. In Qatar another key market for IT and an economically vibrant state, it has appointed Gulf Business Machines (GBM) as its new and exclusive partner, to promote the MAXIMO solution.
The company’s venture into the Yemen market has been marked by the appointment of MDS Yemen, Sana’a, as an agent to complete the partner network in the Arabian Peninsula and expand the company’s path for this emerging economy.
The expansion has been driven by the MRO MAXIMO’s success stories. There are now over 10,000 concurrent users of MAXIMO Software in the Middle East, the majority of whom has had the software implemented by eSolutions, who continued to provide local, high quality first-line support.
“The success of MAXIMO has spurred us to increase our team of 40 full time consultants. Our staff helps sustain our reputation as the leading provider of solutions for maintenance optimization, industrial supply chain planning and supplier enablement in the Middle East,” said Schulz. “MRO Software’s solutions help make e-Business simple, practical and affordable. As a world leader in this field, MRO has the technology and in-depth understanding of issues confronting capital asset-intensive industries to connect all participants in the industrial value chain.”
eSolutions has recently launched a dedicated website www.mrome.co.ae as part of its efforts to serve the Middle East customers more efficiently by providing information at the fingertips.
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About MRO Software
EDITORS NOTE:
About eSolutions
With over 40 full time staff based in the area, “eSolutions trading as MRO Software Middle East” is the leading provider of solutions for maintenance optimization, industrial supply chain planning and supplier enablement in the Middle East.
eSolutions MRO is head quartered at Dubai Internet City and offers an additional regional office in Saudi Arabia to promote, MAXIMO® enterprise and e-Procurement software to accounts of all sizes in the Middle Eastern region through appointed agents in Bahrain, Egypt, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, UAE and Yemen. The sales team is fully backed up by the professional service team of almost 40 full time MAXIMO Consultants to implement and support the solution. eSolutions MRO can be contacted on +971 4 391 2999 or sales.info@mrome.co.ae
About MRO Software
MRO Software is a leading provider of e-Business solutions for strategic asset management. The company’s integrated suite of applications optimises performance, improves productivity and service levels and enables asset-related sourcing and procurement across the entire spectrum of strategic assets.
The company’s asset management solutions allow customers to manage the complete lifecycle of strategic assets including: planning, procurement, deployment, tracking, maintenance and retirement. Using MRO Software’s solutions customers improve production reliability, labour efficiency, material optimisation, software license compliance, lease management, warranty and service management and provisioning across the asset base.
MRO Software (Nasdaq: MROI) is a global company based in Bedford, Mass., with approximately 1,000 employees. The company markets its products through a direct sales organization in combination with a network of international distributors. MRO Software has sales offices throughout North America, Europe, Asia/Pacific and Latin America. Additional information on MRO Software can be found at http://www.mro.com.
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© Press Release 2003
