Dubai, June 30, 2007: Emirates Marketing & Promotions (EMP), a subsidiary of Emirates Post, has launched Emirates Business Pages (EBP), a new business-to-business directory, in association with Concept Media.

The new directory has been designed to help business players obtain information or locate partners through a quick reference to a comprehensive and updated database of businesses and industries across the UAE.

The key value addition of Emirates Business Pages is that it provides a search module by post box numbers.  Since the PO Box number is the only constant element in a constantly changing business environment in the UAE, EBP has introduced this unique search option for more accurate results.

"Emirates Post is uniquely placed to provide the most accurate business data as it has a strong and exclusive database of business information, particularly through the P.O. Box network," said Ahmad Tahlak, CEO, Emirates Marketing & Promotions. "Emirates Business Pages are, therefore, poised to serve as an unmatched resource for obtaining updated local and regional business information. We are pleased to tie up with Concept Media, a company that has expertise in handling such projects."

Free copies will be distributed from all Emirates Post outlets across the UAE, supplemented by an aggressive door-to-door distribution to all small, medium and large companies across the seven emirates. The directory will also be available on website, through tele-service, and in a CD-Rom format.

"Information is key to the success of any business venture. The uniqueness of Emirates Business Pages lies in the easy to use listing style and the reverse post box feature. The directory is a unique move to widen the range of services from Emirates Post. Concept Media is delighted to be associated with such a pioneering initiative from Emirates Post," commented Aldrin Fernandes, CEO Concept Group.

The directory will provide an updated and exhaustive database for those looking for strategic business alliances, while enabling listed businesses to gain optimum visibility.

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About Emirates Post
Emirates Post is a highly innovative and diversified postal corporation providing postal and non-postal services through a network of 84 post offices and over 400 postal agencies. Its subsidiary companies deliver a wide range of non-postal services. The diversified offering includes courier services, government services, banking, utility bill payment, direct marketing, promotions, mail fulfillment and remittances. Emirates Post is set to enter new business areas, either through mergers or acquisitions. The corporation aims to be active in financial services, logistics, cargo and many other fields in the near future.

Emirates Marketing & Promotions
Emirates Marketing & Promotions (EMP), a subsidiary of Emirates Post, provides state of the art and integrated solutions in direct marketing and promotions. The core activities of EMP are an integrated approach to direct marketing, distribution of messages through P.O. Boxes, promotional postmarks for corporate clients, call centre management for companies as well as sales promotions. EMP is driven by Emirates Post's following core strengths: a database of 2.8 million individuals and companies; internal validation to ensure accuracy and minimize RTS; customized lists based on demographic profile; vast experience in mailing business and ability to provide turnkey solutions involving targeted list, printing, packaging and mailing. EMP assists companies conduct promotional programs in the UAE, allowing them to its network of 84 post-offices to conduct promotions.

About Concept Media
Concept Media offers publishing solutions through magazines, directories and guides for different industries.  The company has several pioneering products to its credit notable among them Dubai Health Directory, the first official annual directory for the Department of Health and Medical Services; Dubai Media City Directory and the soon to be launched Mine Dubai, the first official directory for Dubai Multi Commodities Centre [DMCC]. Among other innovative reference sources are Invest & Live in Dubai, an annual publication providing guide to the economic, commercial and social Dubai and the first Investors' Guide to the UAE, which has been specially commissioned by the Ministry Of Economy, UAE. Concept Media is the publisher of RetailME, the region's leading business retail magazine and Millionaire, an exclusive luxury lifestyle publication. Concept Media is a member of Concept Group, a leading integrated media and marketing provider based in the UAE.

For further information, please contact:
Anthony Francis (Public Relations Department).
Tel: 2031420, Fax: 2031372.
Mobile: 050 4571624.
Nilanjana Ghosh
Concept Group
Tel: +971 4 390 3131
nilanjana.g@conceptgroup.ae

© Press Release 2007