Dubai, UAE: THE LIST, the Dubai-based luxury ecommerce platform, has raised $1.7m investment in a seed round funding from local and international venture capital firms and investors to ramp up for its next phase of technology development.

Firmly believing in the game-changing opportunities of mobile, the company will use the raised funding to further strengthen its technology development  and tap the full potential of mobile by building an entire m-commerce ecosystem. This year THE LIST is going to launch innovative mobile solutions (iOS first) that will integrate offline and online retail even more closely and will bring the vision of a new, personalized way of luxury shopping to life.

THE LIST brings curated luxury products from the world’s best boutiques to the Middle East and enables customers to shop straight from the streets of Paris, London, Milan, New York, Moscow or Tokyo. Amid the current global retail apocalypse, the platform enables physical retail stores to become e-commerce companies and reach customers worldwide and particularly in the Middle East, one of the fastest growing markets for luxury goods and the one with the highest average order value, through its omni-channel model.

Started as a pure marketplace model, THE LIST was founded in March 2016 by entrepreneur Andreas Skorski, who came up with the idea of digitally connecting retailers and customers, when he experienced that certain brands and products were either not available in the Middle East or only at marked up prices, and secondly most international luxury retailers were not able to set up their own e-commerce and reach customers globally due to the complex requirements for technology, logistics fulfillment, and marketing.

Since then, THE LIST has expanded the marketplace model and additionally handles the entire payment and logistics to ensure secure, easy and convenient shopping for their customers. Products are being directly express shipped from a boutique to the customer’s door in over 190 countries. THE LIST also takes care of the entire delivery process including insurance, customs and clearance.

Through its omni-channel business model the luxury fashion aggregator onboards new brick-and-mortar retailers and launches their merchandise much faster than traditional online retail. THE LIST provides its retail partners with a software integration to ensure an easy and automated inventory management. Since the platform does not buy inventory, it is also able to offer a greater variety of products compared to regular e-commerce businesses.

With an unparalleled range of curated fashion collections alongside a selected range of watches, jewellery, art and interior pieces from the world’s best luxury boutiques, THE LIST provides customers access to the most coveted, faraway finds including the most convenient delivery. The assortment is a unique product mix of the most desired top luxury brands such as Gucci, Balenciaga, Saint Laurent, Rolex and Cartier; rising labels, i.e. Vetements, Off-White, Gosha Rubchinskiy, Yeezy, Fear of God; and rare vintage pieces from the likes of Louis Vuitton, Chanel and Hermès. Additionally, THE LIST collaborates with selected local retail partners and brands in the Middle East, providing them access to a global audience.

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About THE LIST:
THE LIST is a global e-commerce marketplace that sells a wide selection of curated designer fashion and luxury products from the world's most interesting boutiques. Through its omnichannel model the platform has assembled the best luxury retailers worldwide and enables them to reach customers in the Middle Eastern markets. From the consumer perspective, THE LIST offers the possibility to shop straight from the streets of New York, Paris, London, Moscow, Dubai or Tokyo and to get the products delivered directly to one's doorstep. Additionally, THE LIST takes care of the entire payment and fulfillment process, providing express and insured shipping for all purchases.

Today, THE LIST is based in Dubai, with offices in Berlin and Lisbon.

Learn more about THE LIST on www.gothelist.com.

© Press Release 2018