Distributed Denial of Service (DDoS) attacks now more frequent than ever making protection against them essential
Dubai, UAE, 18 Oct 2012: In recognition of the need to protect its customers' digital assets against increasingly more frequent Distributed Denial of Service (DDoS) attacks, du has expanded its portfolio of managed business solutions by launching DDoS Protect.
"DDoS attacks today are even larger in scale than ever before, and leave targeted companies crippled with the lack of business continuity and subsequent effects on profits," said Farid Faraidooni, Chief Commercial Officer, du. "We offer a comprehensive, sophisticated protection system including a complete package of security measures, that is convenient and cost-effective. Our business customers can experience peace of mind knowing that their brand integrity and profits will not be affected by DDoS threats. DDoS Protect from du offers round the clock protection, supported by team of technical experts and service level agreements."
"Traditional security is not effective against DDoS attacks, as they target the very services that firewalls have to allow through. DDoS Protect detects and stops threats in our ISP network or cloud, neutralizing it before it can reach digital assets," he added.
There are two primary types of DDoS attack: Volumetric, and Application-layer.
Volumetric DDoS attacks are generated by internet bots or via compromised personal computers that are grouped together in large-scale botnets. They are generally high-bandwidth, causing upstream congestion in the provider's network, and cannot be stopped at the enterprise or data-centre edge.
Application-layer DDoS attacks threaten the business viability of customers, targeting specific services such as web commerce, DNS services, email, online banking and more.
du provides protection to its customers through a layered network, which can combat both volumetric and application-layer DDoS attacks. It has the capability to safeguard against both types, using a network-based service component.
The scalability of du's DDoS Protect services can detect and handle threats of any size, using multiple methods of detection and mitigation.
-Ends-About du
We opened for business in 2006. We offer mobile and fixed telephony, broadband connectivity and IPTV services to individuals, homes and businesses. We also provide carrier services for businesses and satellite up/downlink services for TV broadcasters. As a rapidly-growing enterprise, we have over 2,000 people working to enhance and expand our bouquet of service offerings. Our people come from over 60 countries - we mirror the rich cultural diversity of our nation, while being able to serve our customers in a variety of languages. Over 50% of our senior management team and customer-facing employees are UAE nationals, and we remain committed to providing fulfilling opportunities for quality talent in a cosmopolitan working environment.
By the end of Q2 2012, more than 5.7 million people and over 50,000 businesses have chosen to use our services. In a survey conducted by ARC Chart, we were named the Best Mobile Broadband Network 2012 in the Middle East and Africa region. We also ranked first in MENA's Standard & Poor/Hawkamah Environmental, Social and Corporate Governance Index in 2011.
du is 39.5 percent owned by Emirates Investment Authority, 20.075 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining stake by public shareholders. du is listed on the Dubai Financial Market (DFM) and trades under the name 'du'.
For further information, please contact:
Saugat Chatterjee
Public Relations Manager
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae
Reka Sepsy
LeoComm PR
Tel: +971 4 367 6154
Mobile: +971 55 220 68 20
Fax: +971 4 367 2615
Email: reka.sepsy@leocommpr.com
© Press Release 2012



















