An ultra feminine watch for the Middle East
Luxury Swiss watchmaker, Baume & Mercier announced the Middle East launch of the new Riviera L white wave watch. The new model beautifully illustrates the sporting spirit and the elegance of the RIVIERA line.
The watch is an ultra feminine interpretation and skill-fully aligns sports styling and femininity that is expected to prove popular among the Arab consumers as well as expatriates in the region.
A dazzling sense of time radiates from the Baume & Mercier Riviera that glistens in premium grade steel and the model distinguishes itself by the four diamonds that elegantly balance out the dodecagonal bezel.
The signature stainless steel case and bezel has the Baume & Mercier's legendary dodecagonal form (12 sides) representing the 12 hours of the day or night, and the case is adequately sleek for superb feminine elegance.
The striking features of the watch include a mother-of-pearl dial and long appliqué rhodiumed Roman numerals with Superluminova® Hands. The watch is water resistant up to 50 metres.
-Ends-
For more information, please contact:
BIZ COM - For PRoactive Communications
P.O. Box 48889
Dubai - UAE
Tel: +971 4 332-0888
Fax: +971 4 332-0999
Email :info@bizcom.ae
© Press Release 2007
