08 September 2010
Dubai, UAE - Al Bustan Centre and Residence - a deluxe property which offers world-class services and facilities in the city, participated in the recent China Incentive, Business Travel & Meetings Exhibition (CIBTM), the leading international event for the business travel, meetings and incentives industry in Asean.

The three-day exhibition which ended recently provided the property a perfect venue to hold meetings with potential clients, members of the incentives industry and introduce its products. Uniting an elite class of buyers with quality suppliers from China and around the world, attendance at CIBTM promises the ultimate business solution. The event brought together hundreds of regional and international exhibitors from China, Asia and across the globe to showcase destinations, hotels, venues and other products and services.

Moussa El Hayek, Chief Operating Officer Al Bustan Centre & Residence, said: 'CIBTM has always served as an extremely important platform for us because China's outbound market is expanding at a rapid speed. Our aim to participate in this exhibition was to strength our brand awareness, find potential buyers, and thus give impetus to our business strategy. We also tried to attract Chinese visitors who showed keen interest in our new services focused on the guest experience and a host of features we added to the property last year."

Another objective to attend the exhibition was to forge business networks with Chinese counterparts and conduct talks with some local companies to enhance business opportunities as Dubai has seen a significant increase in the number of tourists from China recently. Moussa concluded: "The exhibition provided us the much needed insight in the Chinese market.  The information we have gathered from there was very valuable and will help us shape our policy to deliver an engaging hospitality experience to tourists from this most prolifically fast moving market in the world."

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Al Bustan Centre & Residence:
Al Bustan Centre & Residence - Al Bustan Centre & Residence provides the finest family getaway in the form of a residential, shopping and entertainment complex. An expansive shopping mall with over 95 outlets attached to the property offers the convenience of modern day one-stop shopping. The Centre also boasts a popular indoor amusement arcade - Fantasy Kingdom. Al Bustan Centre & Residence is 'your home away from home' and sets the perfect balance between time for you, your children and family. The property comprises 640 suites, a swimming pool, 2 restaurants on-site, fitness facilities, business center and meeting rooms. Al Bustan Centre & Residence is situated within easy distance from Dubai's business district and is just five minutes away from Dubai International Airport and seven minutes from downtown. Its strategic location also allows its residents and visitors a smooth access to other emirates including Sharjah, Ajman, Fujairah and Ras Al Khaimah.

For more information, please contact:
The Idea Agency - PR Department
Tel: 04 3434424
Fax: 04 3434305
Email: Pr2@tia.ae

© Press Release 2010