Wrapt, the fashion-based premium gifts and unique wrapping and packaging solutions provider, on Tuesday launched mother day premium gifts in its retail stores. On continued customer demands and requests for gifts along with wrapping, Wrapt tied up with UAE talent to bring 100 per cent Emirati gifts to its customers.
Highlighting the role of the initiatives, Aysha Butti, CEO and Managing Director of Wrapt, said: "Wrapt stores can be a valuable platform for bringing out Emirati talent and their creative work. This is also supporting them at their early stage by introducing their products to the market. We are proud to be affiliated with the best talent creating memorable gifts for Mother's Day. Wrapt is known in market for bespoke solutions designed for those who want to add that extra touch of class to all aspects of their lives."
She added that due to popular demand Wrapt has expanded to include the finest gifts for different occasions such as Mother's Day, baby showers, weddings and birthdays as well as strong focus in corporate gifting and VIP gifts and packaging.
Wrapt has been a continuous supporter for SME business.
Butti said: "SMEs play a significant role in the growth of the national economy and such opportunities is our way to bring in the market and promote entrepreneurship culture among UAE citizens as well as enhance the importance of supporting each other at such critical time in business world."
Wrapt has outlets in Mercato Mall, Arabian Center and in Qatar with speedy expansion plan across other cities. Since it started three years back Wrapt is well known for its unique and niche ideas to the gifting industry. Continuous seasonal new designs and collections coming into the outlet, customers are spoilt for choice in terms of boxes , bags , ribbons, tissues, and accessories and now with finest gifts as well.
For Mother's Day, Wrapt has developed the perfect gifts which truly reflect your feelings towards your mother. Enhancing and supporting local business wrapt joined hands with two talented business women for mother day gifts.
Butti said: "We proud to have Mariam al Beshri an Emirati abaya designer and owner of Elegante brand who created elegant and chic Abayas for the modern woman associated with Wrapt offering gift vouchers giving the mother a chance to create a designer abaya." Butti continued, "With Elegante you will be give your mother the chance to get stylish custom made abayas created with door step service."
Wrapt also tied up with Etri an Emirati well know perfume brand with scents which are quintessentially Arab. Rich, intense and exotic is how these fragrances can be described. Wrapt and Etri have collaborated to create a perfume hamper fit for this special occasion.
"Wrapt has always strived to have an exhaustive variety of unique ideas and products," said Aysha Butti "Our mothers deserve only the best - the gifts that have been developed this year are not only highly exclusive but will most certainly bring a smile to any mothers' lips."
© Emirates 24|7 2012
