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   Operators Granted Unprecedented Insight and Control over Data Policies andPackage Offerings with Volubill`s Visual, Cloud-based Analytics SolutionLONDON--(Business Wire)--Volubill, the leading provider of charging and policy solutions, launched todayits new analytical reporting solution that allows operators to offer morecompelling packages, answer key business stakeholder questions and predictconsumer behavior using a highly-visual dashboard. With a number of uniquefunctions, such as remote cloud-based access and real-time high-performance datamanipulation, operators can determine more clearly than ever exactly how todesign policies to maximize revenue and customer satisfaction. Consumers have come to expect customized mobile data packages that align withtheir needs. Initial findings of Volubill`s current survey, Data Download: AreYou Getting the Mobile Service You Crave?, show that almost a third of consumerswant a mobile plan that allows them to add and remove applications on-demand.Such dynamism and personalization presents a challenge for operators as they aimto maintain customer satisfaction, improve profits and manage the data trafficcrunch. With Volubill`s analytical reporting solution, operator marketing teamsand executives can clearly and granularly see which packages are the mosteffective and make quick decisions about how to further tailor policies to bothimprove customer experiences and create new revenue opportunities. "Offering targeted packages to customers has become a key success factor andrevenue driver for operators. Having the ability to fine-tune those offeringseven further, based on real customer data, will set operators apart from thepack," said Mark Winther, Group Vice President and Consulting Partner, WorldwideTelecommunications, IDC. "The impact that analytical reporting will have on theindustry will be significant, and we are only on the cusp of the new businessopportunities that next-generation customer analysis will create." Volubill`s analytical reporting solution is accessible from any HTML5-capabledevice, allowing for flexible reporting and ad-hoc queries and data drill down,regardless of location. Offered as part of the Volubill Management System (VMS)and hosted in the cloud, the new solution enables seamless data manipulation andaccess for answering the toughest questions from almost anywhere. Volubill`s analytical reporting solution offers a number of additional featuresfor premiere control and analysis, including:  * In-memory analytics: avoids slow data manipulation, duplication and indexingassociated with common relational database methods * Trend and threshold analysis: monitors certain indicators that are importantfor strategic business insight or optimization of data services, such as analert for when revenue for a particular service drops below a certain point * Visualized data: provides extensive histograms and charts, with enriched text,video and masks, for highly-visual reporting * Operational intelligence: offers the ability to predict trends in trafficvolume, such as planning new offerings around key events and correlating theeffect of new offerings to data usage and revenue gains or losses  "The common phrase is that `the Devil is in the details`. For operators, `theDevil is in the data` is more appropriate," said John Aalbers, CEO, Volubill."With the launch of our analytical reporting solution, operators now have anunprecedented behind-the-scenes look into what their customers truly want fromtheir mobile data package. By taking the guesswork out of customer analysis,operators can be confident that they are not only one step ahead of thecompetition, but they have extreme control over revenue opportunities, ensuringcustomers are being offered exactly the type of package they crave, and thatwill still be profitable." More information about Volubill`s analytical reporting solution is available bycontacting info@volubill.comVolubill is committed to providing operators with accurate insight on howconsumers want their data, and to help do this the company has launched a free,online survey for consumers. For the chance to win an iPad, consumers areencouraged to take the survey here: conta.cc/1a0gw5gAbout VolubillVolubill provides policy management, policy enforcement and charging solutionsto telecommunications service providers. With the exponential growth in thevolume of mobile data traffic and increasing customer expectation, Volubill`ssolutions enable operators to maximize revenues, and eliminate revenue leakageand fraud whilst delivering a personalized service experience. Volubill isglobal, with over 80 operator customers worldwide.  March CommunicationsNate Hubbell, +1-617-960-9881Volubill@marchpr.comCopyright Business Wire 2013