12 September 2011

Samsung Electronics Co. Ltd, a leading mobile phone provider, announced the bada 2,0 SDK (Software Development Kit), an application development tool for Samsung's own mobile platform, bada 2.0 is expected to be a catalyst in expanding the global distribution of bada smartphones, which have already received significant global sales.

The expansion of the bada platform is led by the success of the seven existing Samsung Wave devices.

"Samsung bada and our Wave devices continue to succeed around the world, taking advantage of the mobile technology and brand awareness of Samsung's leadership in the market," said Mr Shaher Dasouki, head of Mobile Phones Department at Samsung Levant. "We have brought together our key mobile innovations in bada 2.0, setting the foundation for it to become a leading mobile platform.

© The Star 2011