13 March 2012
Rasasi Perfumes, one of the leading names in the regional retail landscape offering a wide range of Oriental and Western fragrances, has announced the opening of its new store at the Lulu Hypermarket in Darsait.

The launch of the outlet, Rasasi's 15th store in Oman, reinforces the company's aggressive expansion plans in the country and across the GCC, a press release said.

The store is strategically located, within the shopping centre, to allow easy access to its customers and showcases the entire range of products - from Oriental sprays, oils, Bukhoor, room fresheners to Western fragrances.

Salim Kalsekar, managing director of Rasasi Perfumes, said, "This new opening follows our decision to open a store in Sohar, which reflects the huge demand for our products in the country.

"Oman is a strategic market in our growth strategy and our new store is part of our vision to expand our geographical presence across the region."

The company's business has grown steadily since its inception three decades ago and currently operates over 115 stores across the region.

© Muscat Daily 2012