04 September 2007
MUSCAT -- HSBC has created the first truly global personal banking service, known as HSBC Premier, for the world's 200 million mass affluent and internationally mobile consumers.
Rolled out simultaneously across 35 countries and territories, HSBC Premier is the most comprehensive global banking and wealth management service ever devised, it was revealed here yesterday by the bank.
Breaking down international barriers, Premier offers seamless cross-border banking and the promise that customers can, for the first time, take their accounts, credit history and banking relationships with them wherever they choose to live and work.
Premier customers have access to 250 international Premier centres, cited in major cities around the world, and more than 6,000 branches with Premier service points. Each location will have access to all the information needed to serve customers and provide local advisory services.
HSBC Premier is targeted towards international customers, which means for example that a Premier customer from Oman can walk into an HSBC branch in Doha, London, Mumbai or Beirut and be recognised as a Premier customer immediately and given full priority assistance.
This includes connecting to their home relationship manager, or call centre, use of the Premier lounge, advice on the local area by a local manager, and emergency services such as cash encashment and next day credit card replacement.
Premier customers will have a single global view of their bank accounts with HSBC on internet banking and free fund transfers between accounts and they will have the ability to open overseas bank accounts from their home country with the transfer of credit history.
Michael Geoghegan, group chief executive, HSBC, said: "We estimate there are around 200 million mass affluent consumers in the world today and that number is growing rapidly, by as much as 20 per cent a year. These customers are highly mobile, sophisticated and knowledgeable. HSBC, with operations in 83 markets, is the only bank in the world that could provide them with the seamless international service they need."
Lester Wynne-Jones, regional head of Personal Financial Services, at HSBC Bank Middle East Limited, commented: "With a heritage of over a century in the Middle East, and backed with an unrivalled global presence, HSBC is perfectly positioned to play a leading part in the further development of our services and enhancement of our offerings
"Our Premier customers will be able to enjoy recognition across the HSBC global network and receive the same level of superb service that they are used to receiving at home," added Gul Khan, regional head of Premier, Home Finance & PFS Insurance, HSBC Bank Middle East Limited all across the Middle East."
The new global Premier service brings with it a host of enhanced services, which include one globally accessible number 1-908-PREMIER (7736437-908-) for emergency assistance; ability to pre-open overseas accounts in home country and transfer credit history; a single view of all accounts held with HSBC globally via internet that provides the ability to manage all accounts; free fund transfers between accounts via online service, etc.
MUSCAT -- HSBC has created the first truly global personal banking service, known as HSBC Premier, for the world's 200 million mass affluent and internationally mobile consumers.
Rolled out simultaneously across 35 countries and territories, HSBC Premier is the most comprehensive global banking and wealth management service ever devised, it was revealed here yesterday by the bank.
Breaking down international barriers, Premier offers seamless cross-border banking and the promise that customers can, for the first time, take their accounts, credit history and banking relationships with them wherever they choose to live and work.
Premier customers have access to 250 international Premier centres, cited in major cities around the world, and more than 6,000 branches with Premier service points. Each location will have access to all the information needed to serve customers and provide local advisory services.
HSBC Premier is targeted towards international customers, which means for example that a Premier customer from Oman can walk into an HSBC branch in Doha, London, Mumbai or Beirut and be recognised as a Premier customer immediately and given full priority assistance.
This includes connecting to their home relationship manager, or call centre, use of the Premier lounge, advice on the local area by a local manager, and emergency services such as cash encashment and next day credit card replacement.
Premier customers will have a single global view of their bank accounts with HSBC on internet banking and free fund transfers between accounts and they will have the ability to open overseas bank accounts from their home country with the transfer of credit history.
Michael Geoghegan, group chief executive, HSBC, said: "We estimate there are around 200 million mass affluent consumers in the world today and that number is growing rapidly, by as much as 20 per cent a year. These customers are highly mobile, sophisticated and knowledgeable. HSBC, with operations in 83 markets, is the only bank in the world that could provide them with the seamless international service they need."
Lester Wynne-Jones, regional head of Personal Financial Services, at HSBC Bank Middle East Limited, commented: "With a heritage of over a century in the Middle East, and backed with an unrivalled global presence, HSBC is perfectly positioned to play a leading part in the further development of our services and enhancement of our offerings
"Our Premier customers will be able to enjoy recognition across the HSBC global network and receive the same level of superb service that they are used to receiving at home," added Gul Khan, regional head of Premier, Home Finance & PFS Insurance, HSBC Bank Middle East Limited all across the Middle East."
The new global Premier service brings with it a host of enhanced services, which include one globally accessible number 1-908-PREMIER (7736437-908-) for emergency assistance; ability to pre-open overseas accounts in home country and transfer credit history; a single view of all accounts held with HSBC globally via internet that provides the ability to manage all accounts; free fund transfers between accounts via online service, etc.
© Times of Oman 2007
