09 May 2010
Google has launched Google for Agencies in Mena (Middle East and North Africa) to help guide companies in building up effective online campaigns through its various products' tools and services.

The website has been specifically created for interactive marketing, creative, web design, media and advertising agencies.

The website is an interactive tutorial designed to raise awareness on the number of Google products and services that companies can use to reach out to a greater audience. Tool kits available on the sites promote tools, such as Adwords, that can help build successful search and display advertising campaigns that are both creative and cost-effective.

For these services, firms have to sign up on www.google.ae/agencies2010. Once registered, members will be eligible to benefit from various training materials and online educational sessions.

Knowledge of the Google products can provide a greater opportunity for agencies to provide online solutions for clients, while companies can use the site for the proper guidance and support in launching online campaigns, the company said.

By Staff Writer

© Emirates Business 24/7 2010