DUBAI: The 14th edition of the triennial TECOM SME Builder, organized by Dubai Knowledge Village, the regions premier destination for human resource management and a member of TECOM Investments Education Cluster drew a large participation of over 100 individuals.

Sponsored by Emirates NBD and held at the Dubai Knowledge Village Conference Centre, the free event aimed at enhancing the advancement of SMEs in the UAE through providing them with access to a pool of experts from various sectors.

The TECOM SME Builder also offered ideal networking opportunities for all participants, allowing the exchange of ideas, best practices and problem solving tools. The event allowed participants to identify avenues for skills enhancement that would ultimately benefit the organisation.

"The SME sector has shown significant expansion over the last few years, driven by the incentivised business landscape. Companies such as TECOM Investments offer SMEs a business environment with support services that encourage them to set up in the region. The TECOM SME Builder is one such tool," Dr. Ayoub Kazim, Managing Director, TECOM Investments Education Cluster, in remarks at the forum said.

"In todays fiercely competitive business landscape, it is imperative for businesses to remain current on industry trends and competitor activities. The TECOM SME Builder offers access to resources including experts strategic advice to optimise operations in the UAE and the region. In addition, networking and business development opportunities are also made available," he added.

Presentations by leading experts on an array of subjects including marketing, public relations, sales, finance, innovation, law, networking and referrals, strategy, digital and marketing communications, body language, social media and recruitment headlined the event.

Sessions delivered included Successful Body Language for Business - How to build rapport through non-verbal communication was delivered by Lucy Hay, Managing Director, Expressions and A Functional Approach to Social Media by Alexander Rauser, CEO Prototype.

Copyright Emirates News Agency (WAM) 2011.