Sunday, Nov 07, 2010
Dubai-based PR company was formerly owned by Tecom
Dubai JiWin Public Relations, a company formerly owned by Tecom Investments, a member of Dubai Holding, was acquired yesterday by Apco Worldwide, an independent global communication consultancy.
Apco Worldwide, a 26-year-old employee owned company, is now active in 20 countries. Information on for how much JiWin was sold for was not revealed.
The acquisition comes as a part of Apco Worldwide’s growth plan, said Margery Kraus, the company’s founder and chief executive officer, who was in Dubai yesterday for the legal proceedings.
“This is the first major step in this direction, but [initially] we weren’t looking at doing an acquisition,” Kraus told Gulf News.
“We had the global platform and JiWin had the local knowledge and the ability to work with companies in the region that wanted to go out, so it just made perfect sense to create more value by putting the two entities together.”
By Samia Badih?Staff Reporter
Gulf News 2010. All rights reserved.
