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Emaar Hospitality Group, the hospitality and leisure business of global developer Emaar Properties PJSC, is marking its presence at the Arabian Travel Market (ATM) 2015 from May 4 to 7 at the Dubai International Convention Centre.
Visitors can experience its trend-setting and innovative brand experiences in clearly-defined industry niches. Emaar will showcase its three hotel brands - The Address Hotels + Resorts, Vida Hotels and Resorts and the upcoming Rove Hotels at the premier event.
The diverse offering of Emaar Hospitality Group is presented at a dedicated two-floor pavilion in Zabeel Hall, Stand HC7020. The lower floor will feature the entire roster of operations under The Address Hotels + Resorts and Vida Hotels and Resorts, while the upper-level is dedicated for the new Rove Hotels brand.
The Address Hotels + Resorts, the flagship five star premium hotel brand, will highlight all five properties in Dubai - The Address Downtown Dubai, The Address Dubai Mall, The Address Dubai Marina, The Address Montgomerie Dubai and The Palace Downtown Dubai. Focusing on a 'one size fits one' strategy where benefits to guests are the priority, The Address brand is led by three pillars - a spectacular location, superior service standards and a commitment to offering tangible guest benefits.
Vida Hotels and Resorts brings an unprecedented level of urban sophistication to the market underlined by Vida Downtown Dubai and Manzil Downtown Dubai, which serves as an international referral point for an ever-evolving and authentic Arab hospitality experience. Having announced its new venture, Vida Town Square Dubai in the trendy Town Square development, Vida also services Vida Residence, The Hills and Vida Residence, Downtown Dubai.
Rove Hotels is a new mid-market lifestyle hotel brand developed by Emaar Hospitality Group for a joint venture of Emaar Properties and Meraas Holding. Rove Hotels are for the modern, attentive, value-conscious and socially networked generation as well as families who cherish reliable, modern, fuss-free and friendly guest experiences. Emaar plans to open 10 Rove Hotels in central locations across Dubai and the region by 2020.
Also on spotlight is Dubai Opera, Dubai's first dedicated opera house located in The Opera District in Downtown Dubai at ATM 2015.
What: Emaar Hospitality Group at ATM 2015
When: May 4 to 7, 2015
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For more information, please contact:
Kelly Home / Nivine William
ASDA'A Burson-Marsteller
+9714 4507 600
kelly.home@bm.com; nivine.william@bm.com
© Press Release 2015
