Middle East's leading wedding event celebrates its 13th edition in Abu Dhabi and 17th edition in Dubai

13 November 2013, UAE

BRIDE, the leading wedding event in the Middle East in both size and influence, today confirms dates for its 13th exhibition in Abu Dhabi and 17th in Dubai.  BRIDE Abu Dhabi will be hosted at the Abu Dhabi National Exhibition Centre from 12 - 15 February 2014 whilst BRIDE Dubai will be held at the Dubai International Convention and Exhibition Centre from 2 - 5 April 2014.

BRIDE has raised the bar year-on-year by offering the perfect showcase of the latest bridal and fashion trends tailored around the modern bride, allowing exhibitors the opportunity to sell directly to visitors. Building on the success of the past shows, the 2014 editions will be marked by exclusive participation of a range of international fashion talent, affording visitors the only chance to acquire their designs in the UAE. With a packed schedule of high-octane fashion presentations, engaging activities and events, 2014 will be an exciting occasion to see, touch, feel, experience and buy.

On the 2014 editions, Daphne Cota, Exhibition Director comments, "We are thrilled to confirm our 2014 dates and ambitions for a bigger, stronger format.  This year BRIDE will offer visitors a unique opportunity to engage, explore and be entertained with a glittering line-up of fashion shows and on-site events. Our aim is to offer visitors the very best of regional and international brands otherwise not available in the region and to offer exhibitors the chance to sell their designs directly to our guests. The team is well on track to deliver for 2014."

BRIDE will be complimented by Beyond Beauty Arabia, the only dedicated consumer beauty event in the region, which was launched in Abu Dhabi for the first time in 2013.  BRIDE is delighted to announce that Beyond Beauty Arabia will also debut in Dubai in 2014.  Both BRIDE and Beyond Beauty Arabia will be a one stop shop for brands to reach a vibrant and affluent demographic of discerning females who are well versed with the latest fashion, beauty and luxury products.

-Ends-

About BRIDE:
BRIDE in 2014 is celebrating its 13th edition in Abu Dhabi and the 17th edition in Dubai. BRIDE offers a unique showcase of the latest bridal and fashion trends, tailored around the needs of the modern bride from a wide range of nationalities.  A visit to BRIDE is a chance to engage, explore and be entertained with a glittering line-up of fashion shows and on-site events.  BRIDE is supplemented by Beyond Beauty Arabia, a specialist celebration of beauty trends and products that will be rolled out into Dubai following its successful launch in Abu Dhabi in 2013.  BRIDE is managed by the INFORMA Exhibitions, and is the perfect platform for brands to reach an affluent demographic across the region.

About INFORMA Exhibitions:
Informa Exhibitions organises over 100 business to business exhibitions annually via a global network of offices in UK, Brazil, UAE, India, Singapore, China and Australia.  Some of Informa Exhibitions' leading brands include IPEX, Monaco Yacht Show, Vitafoods, Cityscape and Arab Health.

Informa plc is the largest publicly-owned organiser of exhibitions, events and training in the world providing inspiring marketplaces and opportunities for knowledge to be shared.  Informa employs over 8,000 people and has offices in 150 cities worldwide.

www.thebrideshow.com

The Bride Show Abu Dhabi
12-15 February 2014
Halls, ADNEC, Abu Dhabi

www.thebrideshow.com/abudhabi
2.30pm - 10.30pm daily
The Bride Show Dubai
2-5 April 2014
Sheikh Rasheed Halls, DWTC, Dubai

www.thebrideshow.com/dubai
2.30pm - 10.30pm daily

Media Contacts:
TOH Public Relations
Bijal Soni | Bianca Riley  
T: +971 4382 8900
E: firstname@tohpr.com

© Press Release 2013