22 March 2016
UAE Capital to Host First Smart Stores Expo for Suppliers to the Middle East Retail Industry in January of 2017, with 25% of Exhibitors Looking to Meet with owners of Consumer Electronics stores

Dubai, United Arab Emirates - New store owners in the UAE prioritise well trained staff, with another 24% giving importance to back office hardware and software, as factors that are most essential for day-to-day retail operations.

These finding are part of a survey conducted by Virtual Info Systems (VIS), as they announce the launch of the first Smart Stores Expo (SSE), in Abu Dhabi in January 2017, a dedicated exhibition for suppliers to the regions booming retail industry.  The survey also found that 18% of store owners place importance in ERP and Merchandise management, with POS systems at 17% and logistics at 15%.

The survey of potential exhibitors shows that 15% are looking to promote their retail security solutions, supply chain and logistics suppliers stood at 11%. Retail design and fabrication suppliers are at 10%, followed by furniture and fittings at 9%, and signage at 8%. Other suppliers for lighting, POS software, storage solutions and signage are also in the mix for participation at first Smart Stores Expo exhibition.

"Smart Stores Expo is designed in such a way that it will cater to all aspects of the retail industry, here in the region including providers of smart products, services, equipment & solutions to existing as well as new businesses. The idea for the exhibition came up as we identified a gap in the market when we realized that it would benefit the industry to have all the suppliers in one place. This means a new entrant into the market need not run in multiple directions trying to set up a venture."

"The UAE has been found to be the 8th most-popular global location among international retailers, the highest in the Middle East. This also makes it one of the most lucrative regional markets for foreign investors. With retail sales, according to xxx expected to reach USD 284.5 billion by 2018, the need to meet the growing demand for consumer goods has led to a boom in planned shopping mall developments here," added Jayaraman Nair, Chairman - VIS Exhibitions and Conferences.

Talking to new store owners, virtual merchandising was a priority for 35%, whereas the size of the store stood at 27%. Layout was a priority for 23 percent of new owners, whereas signage and display was at 10%, and wall coverings at 5%.

25% of the suppliers also wanted to meet consumer electronics stores owners, and 23 % preferred supermarkets and hypermarkets. Preference for Pharmacy and Jewellery store owners stood at 12% each, and department stores at 18%. There were preferences for owners of fashion stores, convenience shops, and grocery stores.

Other preferred visitors that potential suppliers wanted to meet were store owners at 27%, and purchase managers at 24%. Preference for design consultants, and IT managers was at 21% each, and franchisees managers and start up SME's account for the rest.

Smart Stores Expo 2017 is categorically designed to offer 4 broad categories of exhibitors' profile: Smart Store Design, Smart Store Technologies, Smart Store Services and Smart Virtual Stores. This broadly means that A to Z solutions ranging from Architecture, Commercial Design, Audio Visual Equipment to Retail Logistics & Store Simulations will be addressed at the expo.

This expo itself is a networking platform, and the Conference area and the Business Lounge provide space for holistic networking sessions. Participating exhibitors can also maximise mileage as part of the extensive marketing campaigns being carried out by the organizers of the Smart Stores Expo.

Exhibitors will be part of their social media campaigns, monthly newsletters & press releases, business matchmaking sessions along with pre-event coverage in industry publications. This can be leveraged as a platform for parallel or future marketing activities too.

Smart Stores Expo is an ideal platform for investors to launch, showcase & present their latest innovations, services and products; along with meeting industry peers, building brand awareness and meeting prospective clients. Both exhibitors and visitors will have a unique opportunity to stay up-to-date with emerging trends in the dynamic retail industry, locally, regionally, and globally.

As the dynamics of running a retail store evolves, owners now have to get out there and keep track of industry trends and this expo seeks to serve that purpose, by being a one-stop-retail solutions providing the latest in technology, trends & equipment.

Smart Store Expo will be held from 23-25th January 2017, at ADNEC (Abu Dhabi National Exhibitions Company).

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About Virtual Info Systems (VIS)
Virtual Info Systems (VIS) is an established organizer of specialized trade shows. It provides researched information, business opportunities and common ground for knowledge dissemination and networking through trade shows and IT initiatives. In India, VIS has been in existence for over a decade, and, has offices spread across the country. The organization is driven by innovation, teamwork, integrity, and client partnership. In 2011, VIS expanded to the Middle East region with an office in Dubai. Some of the industry specific events and shows organised by them include Clean Middle East Expo focusing at the cleaning and hygiene industry with 3 new pavilions - Sewerage & Sanitation, Waste Management and Specialized Cleaning; The Gulf Car Wash Car Care Expo and Gulf Linen Care Expo which fall under the umbrella of Middle East Cleaning Technology Week.

About Smart Stores Expo
Smart Stores Expo is a must-attend event for retailers, marketers, visual merchandisers, architects, shop fitters who find to find new ideas or suppliers, to benchmark their existing practices or to learn what lies ahead from leading trendsetters.

For more information about Smart Stores Expo, please visit smartstoresexpo.com/smartstore/

Issued by Intelligent Marketing Consultants on behalf of  Smart Stores Expo

For media queries, please contact:
Anita Govind Bhatia, Senior Account Manager
Intelligent Marketing Consultants
00971 50 8495350/anita.bhatia@intelligent-mc.com

© Press Release 2016