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Dubai: In support of the people of Lebanon, VOX Cinemas will stream The Sound of Beirut, a star-studded fundraiser concert at its cinemas in Mall of the Emirates, City Centre Mirdif and Yas Mall. Tickets for the charity event cost AED 50 and all proceeds will be donated to Global Aid for Lebanon in collaboration with the UN’s World Food Program, which is supporting those affected by the recent explosion in Beirut.
More than 30 international and Arabic artists will join forces in a two-hour global broadcast on the Anghami app and perform and send messages of support to Lebanon. The stellar line-up will feature Craig David, French Montana, Alan Walker, Latifa, Massari, Maya Diab and many more headliners.
Cameron Mitchell, Chief Executive Officer of Majid Al Futtaim Cinemas and Majid Al Futtaim Leisure & Entertainment said, “Music has the power to uplift and unite people and we are excited to collaborate with Anghami and Sony to support The Sound of Beirut. At Majid Al Futtaim, we are committed to standing with our friends and colleagues in Lebanon and we urge our guests to support this global benefit concert. Not only will you get to see a star-studded line-up but you’ll also be helping Global Aid for Lebanon, which is providing vital services and urgent relief to the thousands of people impacted by the devastating explosion in Beirut.”
Eddy Maroun, co-founder of Anghami added, “We are extremely grateful to VOX Cinemas for partnering with us to ensure that this benefit concert can reach as many people as possible and shed more light on this tragedy. Lebanon needs our help and The Sound of Beirut is a message of solidarity and support for the Lebanese people. Together, we can make a real difference and I hope as many people as possible will join us for this benefit concert and make The Sound of Beirut heard.”
As well as live streaming The Sound of Beirut, VOX Cinemas across UAE is also donating all proceeds from the screening of the Lebanese movie Yom eh Yom La2 to Emirates Red Crescent, which is providing urgent relief to the thousands of people impacted by the recent explosion in Beirut.
Tickets for The Sound of Beirut and Yom eh Yom La2 can be purchased online ( voxcinemas.com ) or on the VOX Cinemas app.
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About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 16 international markets, employing more than 44,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 27 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighbourhood centres, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in a number of markets across the Middle East, Africa and Asia, operating a portfolio of more than 300 outlets.
Majid Al Futtaim operates more than 500 VOX Cinemas screens and 37 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, iFly Dubai and Ski Egypt, among others. The Company is parent to the consumer finance company 'Najm', and a Fashion and Home retail business representing international brands such as Abercrombie & Fitch, AllSaints, lululemon athletica, Crate & Barrel and Maisons du Monde. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management. The Company also owns the rights to The LEGO Store and American Girl in the Middle East.
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About Majid Al Futtaim Cinemas
Owned and operated by Majid Al Futtaim Cinemas, VOX Cinemas is the cinema arm of
Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa. VOX Cinemas is the Middle East’s most innovative and customer-focused exhibitor, and the fastest growing cinema business in the MENA region. With over 50 locations totalling 514 screens across the region, including 201 screens in the UAE, 15 screens in Lebanon, 63 screens in Oman, 30 screens in Bahrain, 28 screens in Egypt, 71 screens in Saudi Arabia and 17 screens in Kuwait, VOX Cinemas is the Middle East’s largest and most rapidly growing exhibitor.
Across the UAE, Bahrain, Oman, Qatar, Kuwait, Egypt and Lebanon, the company is undergoing a AED1.2-billion (USD326-million) investment to expand to operate 300 screens by 2020. In addition, Majid Al Futtaim Cinemas will invest AED1.96 billion (USD517 million) to develop 600 screens across the Kingdom of Saudi Arabia by 2023. Tailoring every cinema location to the surrounding market place and customer preferences, VOX Cinemas offers a mix of experiences including luxury concepts, THEATRE and GOLD premium cinema experience. Another signature VOX Cinemas concept, MAX is the mega-screen designed for the biggest blockbusters and features Dolby Atmos surround sound technology. In addition to debuting ICE IMMERSIVE cinema experience in the region, VOX Cinemas was also the first to introduce IMAX with Laser to the Middle East and the only exhibitor to offer IMAX with Sapphire. The company also offers a multisensory movie-watching concept, 4DX. For young movie fans and families, VOX Cinemas offers the only cinema dedicated to children, KIDS. Complementing its portfolio of world-class experiences, VOX Cinemas offers OUTDOOR, an open-air concept.
© Press Release 2020
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