The world's best-selling, single-engined, four-seater aircraft heads to the Gulf

SR22 TURBO IN DUBAI AIRSHOW LINE UP

Dubai, UAE, 4^th October 2007: The SR22 Turbo - the world's best-selling, single-engined, four-seater aircraft - is due in the Gulf this November for its regional debut at the Dubai Airshow 2007.

Manufactured by US-based Cirrus Design Corporation, the composite SR22 Turbo is best known for its Cirrus Aircraft Parachute System (CAPS) - an emergency parachute capable of lowering the entire aircraft and its occupants to the ground.

The SR22's scheduled Dubai Airshow appearance is in line with the maker's global aspirations in ushering in an era of affordable and available personal air travel.

"At present the Middle East is an untapped market for us and as such we look to capitalise upon the expanding general aviation opportunities in the region. We aim to make our planes, and the lifestyles associated with them, available to customers in the Middle East and envisage the market will grow healthily over the next few years, especially in the private aviation sector, and we expect to be a part of that," said John Bingham, Director, Cirrus International Sales.

Cirrus, which is widely credited with rejuvenating the light aircraft industry, is also eyeing the Dubai Airshow to swell its order book for its new state-of-the-art personal jet - 'the-jet' - billed as a cost-effective personal aviation entry model.

"We believe our new emerging class of personal jet will both create and fulfil an exciting market sector - the realm between high performance single-engine airplanes and the very light jet class," said Bingham.

"The personal jet follows the Cirrus philosophy of growing and enhancing the entire personal aviation industry. In short, this spacious, single Williams jet engine personal aircraft will revolutionise the small jet market as the Cirrus SR20 and 22 did in the propeller market."

Cirrus has identified the need to train and certify regional pilots for its aircraft and is promoting its Cirrus Concierge training programme for customers. Starting with a personal pilot interview process to establish efficiency, the programme identifies and tailor-designs a learning programme that is web and scenario-based and is operated in conjunction with Jeppesen - one of the top pilot training companies.

The Dubai Airshow, which celebrates its 10^th Anniversary this year, is set to become the largest to date with up to 900 exhibitors from 47 countries and 11 pavilions.

"It is not just the size that is significant this year but the scale of new-to-market entrants and technology that will be on show," said Alison Weller, Director, Aerospace Division of Fairs & Exhibitions (F&E), which organises the event. "Some 130 exhibitors from 24 countries are taking part for the first time - that's one tenth of the show's entire exhibitor profile - and all are seeking emerging opportunities. This will ensure the 2007 Dubai Airshow lives up to the event's well-earned reputation of being a truly B2B forum delivering genuine business outcomes."

Among the newcomers tally are countries represented for the first time at a Dubai Airshow. These include: the Cayman Islands whose government registry is taking part; Afghanistan, represented by Safi Airways; Luxembourg by maintenance service provider CAE Aviation and the Philippines with Beechcraft spares stockist Aerospace Products International.

Dubai Airshow 2007 will run at Airport Expo Dubai from November 11-15. The event is organised by F&E in conjunction with the Department of Civil Aviation, Government of Dubai and in collaboration with the UAE Armed Forces.

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About Fairs & Exhibitions' Aerospace Division:
Fairs & Exhibitions (F&E) is one of the most influential names in the aerospace industry's events sector having conceptualized the Dubai Airshow and organised it, in conjunction with the Department of Civil Aviation, Government of Dubai and in collaboration with the UAE Armed Forces, since its inception in 1989. This year marks the 10^th anniversary edition of the Dubai Airshow with Dubai 2007 taking place at the Airport Expo in November.

F&E, which maintains offices in London and Dubai, has widespread and long-standing relationships with the global aerospace industry, an in-depth knowledge of the industry it serves and a hard-earned reputation for delivering event excellence.

The company also organises the Middle East Business Aviation (MEBA) conference and exhibition on behalf of the Middle East Business Aviation Association. MEBA is now a biennial event with the 2008 edition scheduled for November next year.

Aircraft Interiors Middle East (AIME) is a new event emerging from F&E's dedicated Aerospace Division. It will be held at the Airport Expo Dubai in June 2008 and will service the region's rapidly developing commercial and business aviation fleets.

The Maintenance, Repair and Overhaul (MRO) Middle East Exhibition & Conference is the latest event to be added to F&E's growing portfolio. The event will be organised in conjunction with AVIATION WEEK, which has an excellent track record of organising MRO events. The inaugural event is to be held in the beginning of 2009 to cater to growing regional demand for MRO services.

For further information: Sam Dulka, MCS/Action, PO box 20970, Dubai, United Arab Emirates. Tel: +9714 390 2960; email: sam.d@actionprgroup.com

Or visit the Dubai Airshow online at: www.dubaiairshow.org