22 May 2012
KUWAIT: Issam Al Tawari - Chairman and Managing Director , Rasameel Structured Finance, announced that Rasameel's fully owned subsidiary engaged in the automotive leasing business has signed an agreement with Mohamed Naser Al-Sayer & Sons for exclusive lease of Lexus luxury cars within the State of Kuwait .

Al-Tawari said: "This program offers an ideal option for elite customers interested in luxury Lexus lease, who seek variety , convenience and peace of mind".

He added:" The new program provides customers with the required flexibility and financial facilities by providing a unique combination of competitive price and optimum convenience".

Anthony Harman-Wilson General Manager - Lexus Division with Mohamed Naser Al Sayer & Sons (MNSS) has stated that: "Lexus elite customers program offers a wide range of benefits including replacement car during regular maintenance or accident - may God forbid- repairs, road assistance service round the clock 24/7, and special 7 star service at Lexus service center, the winner of the best service center award in Kuwait, for the year 2010. In addition, customers will enjoy other additional benefits including comprehensive insurance throughout the period of the lease".

Al-Tawari also said: "The new program to be launched by MNSS and Rasameel is unique in Kuwait, it is designed to serve the elite customers of this luxury brand. The program is designed to make Lexus ownership a much easier and more rewarding experience than ever, free of credit facilities troubles and routine procedures, all to provide such exclusive and distinct services".

Al-Tawari added:" We cannot afford to forget that Kuwait is one of the best GCC market for luxury cars, and this is why Lexus program offers a lot of incentives and additional benefits to the customers who love this brand in order to make Lexus brand available for the largest number of elite customers ".

New lease program to be launched by Rasameel and Al-Sayer shortly in the local market is one of the special initiatives, and offers providing innovative products meeting the needs and requirements of its elite customers. This is a further indication of Rasameel strong commitment to development and keeping with the needs of its customers and their aspirations based on best benefits and incentives to lease this luxury car, having regard to the ever growing luxury vehicles market in Kuwait.

Anthony Harman-Wilson, General Manager - Lexus Division (MNSS) added that "there is a wide gap in Kuwait between the growing needs for luxury vehicle lease by elite customers and the available plans and programs to meet such plans. Therefore, Al Sayer is well prepared to meet demand for such luxury car with highest standards and specifications to provide unique experience for the customers of this car".

Al-Tawari announced that elite lease program is quite consistent with the new business plan, designed recently by the company to keep pace with the future requirements of this market segment away from the normal competition in the wider sector. Rasameel will focus in the next five years on debt capital market issues and on developing lease portfolios with balanced risk income generating assets along with the existing business of the company. With respect to income generating assets, structured financing schemes, Sukuk and investment banking as an additional source of income for Rasameel in the future to boost its financial position.

Al-Tawari revealed that Lexus lease scheme is the first of a series of other options within the new plan. He expects growing demand for elite vehicle lease in Kuwait which could attract a wide elite customer base specially with the competitive benefits offered by this plan.

© Kuwait Times 2012