12 March 2015
Middle East - VIVA Bahrain, Bahrain's most innovative operator and Huawei, a leading global ICT solutions provider, have announced plans to cooperate in further developing VIVA's offerings to enterprise customers as well as the operator's overall customer experience management systems. A memorandum was signed between the two companies at the Mobile World Congress recently held in Barcelona, Spain.

The memorandum comes as VIVA continues to expand its mobile network coverage in Bahrain and advanced high-speed LTE services for the public. The agreement will see VIVA and Huawei leverage those investments to serve a growing base of enterprise customers within diverse industries along with Small & Medium Enterprises (SMEs). In particular, VIVA will be able to benefit from Huawei innovations in enterprise LTE services, mobile device management solutions, enterprise connectivity solutions, and unified communication devices.   

Eng. Ulaiyan Al Wetaid, CEO of VIVA Bahrain, said: "Earlier this year, we were recognized by the Telecommunications Regulatory Authority (TRA) in Bahrain as the country's widest 4G network coverage and ranked top on Quality of Service. The agreement with Huawei  adds to our commitment to continue investing in infrastructure to meet our customers' needs for cutting-edge services and the best customer experience. Huawei's expertise in this domain will enable us to provide our growing enterprise customers with even more innovative and reliable services and solutions".

"The ICT industry is innovating rapidly. Telecom operators are focusing more and more on customer experience, while also being able to give businesses new tools through which to strengthen their information analysis capabilities and enhance organizational collaboration. This latest memorandum with help VIVA Bahrain to leverage these opportunities and launch new services into the marketplace even better and faster way," says Feng Nan, CEO of Huawei Bahrain.

Additionally, the memorandum will also see VIVA and Huawei cooperate in enhancing VIVA's customer experience and customer care platforms. This will include reviewing service quality-management metrics, planning for service-oriented operation centers, proactive VIP care models, and the management of tailored tariff plans and services.

-Ends-

About Huawei
Huawei is a leading global information and communications technology (ICT) solutions provider with the vision to enrich life through communication. Driven by customer-centric innovation and open partnerships, Huawei has established an end-to-end ICT solutions portfolio that gives our customers competitive advantages in telecom and enterprise networks, devices and cloud computing. Huawei's 150,000 employees worldwide are committed to creating maximum value for telecom operators, enterprises and consumers. Our innovative ICT solutions, products and services have been deployed in over 170 countries and regions, serving more than one third of the world's population. Founded in 1987, Huawei is a private company fully-owned by its employees.

About VIVA Bahrain
VIVA Bahrain is a fully owned subsidiary of the Saudi Telecommunications Company (STC) and launched its commercial services in March 2010 with the aim of transforming the telecommunications landscape in the Kingdom of Bahrain. Backed by unrivalled experience, knowledge and vision, VIVA boasts one of the largest and most diversified sales and payment networks of customer touch points in Bahrain. This includes a comprehensive retail network, a user-friendly web portal, 24 retail outlets and over 400 payment channels in addition to its products and services through a distribution channel with over 3,400 outlets spread across the country.

For more information, visit www.viva.com.bh

For further information, please contact:
Samar AbdelHuq: 17561725, samar.abdelhuq@ogilvy.com
Pooja Rekhi Sharma: 17561723, pooja.sharma@ogilvy.com

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© Press Release 2015