Kuwait City, Kuwait: Under its ‘Education For Life’ campaign, Canon Middle East partnered with Al Sayer group and the Kuwait Teachers Society to demonstrate its suite of solutions that address challenges brought about by the changing needs of key education sector stakeholders – students, teachers, and administration.

The technology leader showcased its commitment towards enabling the digital transformation of the education experience in Kuwait at an event held at the Kuwait Teachers Society in Kuwait City. The speakers at the event CEO and board member of Al Sayer Group Mubarak Al Sayer, founder of Kashcool Faisal Alghadhouri, Board Member of the Kuwait Teachers Society and First Advisor of Computer Curriculum at the Ministry of Education, Mr. Ali Ahmed Al Kandari, and Business Unit Director, B2B, Canon Middle East Shadi Bakhour.

The Kuwait Vision 2035 lays the framework to achieving sustainable development in the country and highlights the significant role played by education in enabling economic diversification, growth and social progress. As the student aged population continues to increase and with substantial investment from the government, the sector is poised for growth with Kuwait’s private school market estimated to grow from $1.3 billion in 2015 to $2 billion in 2023, according to the Boston Consulting Group (BCG). As a key catalyst of the strategy, the government is promoting the use of technology in schools, supporting educational planning and management, with a view towards higher quality of education and future employability of the students.

Canon has identified the education sector as one that can benefit greatly from a technology-enabled transformation, benefiting stakeholders of today as well as nations in future. Key areas of consideration that the education sector must consider in this transition phase are their strategies towards: student data management; the document-heavy admissions and enrolment process; differentiating the learning-teaching experience for students and teachers, and; ensuring competitive quality across all processes.

Ali Ahmed Al Kandari, Board Member of the Kuwait Teachers Society and First Advisor of Computer Curriculum at the Ministry of Education, said: “Kuwait is well known for a rich tradition of valuing education, hence the development of the knowledge and skills of Kuwaiti youth remains a top priority today. The Kuwait Teachers Society is committed to supporting the Kuwait Vision 2035 to drive excellence in the educational sector right from improving the learning experience to enhancing the effectiveness of the system as a whole. Recognizing that a key facilitator of improvement is knowledge transfer across the sector and between public and private institutions, it is our pleasure to host the Education for Life roadshow with Canon to present the opportunities available to educators in the country to effectively transform the learning experience in the classroom and solve the challenges they face with the integration of new technologies.”

Shadi Bakhour, Business Unit Director, B2B, Canon Middle East, said: “With the prioritization of human development and social progress by the government in Kuwait, Canon aims to come alongside Kuwaiti leadership to drive the enhancement of the educational sector through the adoption of technology. Education for Life aims to creatively demonstrate the role technology can play in enabling organizations to innovate across multiple areas of process optimization, communication efficiency and educational personalization, ultimately unlocking higher efficiency and superior learning experiences. We are thrilled to bring this roadshow to this country in partnership with the Kuwait Teachers Society as we believe that our technology is uniquely placed to help students, teachers, and administrative staff, unlock the power of digital to better prepare tomorrow’s workforce.”

Canon’s ‘Education For Life’ campaign comprises five key pillars, each of which impact multiple stakeholders and allow school management to build competitive differentiation and preference as a digitally-enabled learning environment. Those five pillars are Cost control, Security, Productivity, Integration and Sustainability.

The Canon ‘Education For Life’ roadshow was launched in Dubai and Abu Dhabi earlier this year, followed by Riyadh, Amman and today in Kuwait City. The roadshow will continue to be conducted in cities across the GCC and the broader Middle East region this year.

Notes

The Middle East region has been characterized by a large youth population, and a stress on increased accessibility to education has been successful. To elevate the quality of education available, and with a concerted effort by Governments, the private sector, and stakeholders in the education system, the technology-driven transformation of the education sector can go a long way towards addressing a number of pressing issues; closely-integrated institutions in the Smart City framework, an improved experience for paying customers, and better-skilled applicants for the jobs of the future.

An engaging education experience for students is one that is agile, personalized, and well-regulated. When it comes to teachers, they look to technology as an enabler of more engaging lessons and experiences, improved communication with external partners such as parents and peers, and better integration with administrative systems. Educational administration departments rely on technology to improve archiving and record-keeping, to offer a customized experience to customers, and to seamlessly align with regulators and authorities and their vision.

Media enquiries, please contact

Golin MENA

Nisha Idicula | Yahya Munir

t. +9714 332 3308

e. nidicula@golin.ae | ymunir@golin.ae

About Canon Middle East

Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon Inc., a global provider of imaging technologies and services, in the Middle East and is based in Dubai, UAE.

Founded in 1937, the desire to continuously innovate has kept Canon at the forefront of imaging excellence throughout its 80-year history and has commitments to invest in the right areas and capture growth opportunities. From cameras to commercial printers, and business consultancy to healthcare technologies, Canon enriches lives and businesses through imaging innovation.

Canon’s corporate philosophy is Kyosei – ‘living and working together for the common good’. In EMEA, Canon Europe pursues sustainable business growth, focusing on reducing its own environmental impact and supporting customers to reduce theirs using Canon’s products, solutions and services.

Further information about Canon Middle East is available at: www.canon-me.com

© Press Release 2018

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