11 July 2011

Redefining aesthetics, stylish presence and driving pleasure in an open-top premium car

The third generation BMW 6 Series model

The new BMW 6 Series Convertible is available with two engine variants: 650i and 640i

Amman - The new third generation BMW 6 Series Convertible has arrived at Abu Khader Automotive showroom in Jordan. The new model has been totally redesigned with a new interior and exterior design and comes with a wealth of new technology highlights that distinguish the new car from the predecessor model.

Offering stylish design, outstanding performance, luxury and sheer driving pleasure, the latest generation model is expected to set trends in the premium car segment.

Design

Although the new BMW 6 Series retains its strong characteristic lines, it has been restyled with a refined modern design.  Some new characteristics include a "shark nose" in its front end design giving the car a sense of surging forward, while a broad air intake, strikingly contoured bonnet and muscular wheel arches hint at its powerful engine technology and impressive road holding promise. Meanwhile the luxurious atmosphere of the interior is highlighted by the driver-oriented set up and offers individually tailored seats for the driver, front and rear passengers.

The roof of the new BMW 6 Series Convertible takes just 19 seconds to open and closes within 24 seconds. Both operations can be activated while on the move at speeds of up to 40 km/h.

High-class functionality is underlined prominently in the updated and redesigned Control Display with the iDrive control system. High-quality materials, carefully coordinated colours and, once again, meticulously formed surfaces combine to produce an ambience defined by luxury in the new BMW 6 Series Convertible.

BMW ConnectedDrive

The progressive character of the new BMW 6 Series Convertible is emphasised with numerous BMW ConnectedDrive optional driver assistance technology features for enhanced comfort and safety, some of these include: rear-view camera; Surround View; BMW Night Vision with pedestrian recognition; and BMW Park Assistant. In addition, the new BMW 6 Series Convertible is the only car in its segment available with a full colour Head-Up Display which projects driving-related information onto the windscreen within the driver's direct field of view.

Owners of select BlackBerry smart phones can also access the phone's office function via the operating system iDrive. A new Bluetooth interface that integrates the BlackBerry device into the vehicle enables e-mails, contact lists, messages and calendar entries to be received and displayed on the Control Display and even read out by means of an optional voice output function. In addition, Bluetooth Audio Streaming enables the driver to listen to music from an audio player or mobile phone without the need for a cable.  The title information for the song appears in the vehicle display and can be selected and accessed via the iDrive Controller.

Performance

The new BMW 6 Series Convertible is available in Jordan with two engine variants: 650i and 640i, which offer more power and more fuel efficiency than their predecessors. The eight-cylinder power unit in the BMW 650i Convertible produces 407 hp and the BMW 640i Convertible generates 320 hp. Both engines come with BMW TwinPower Turbo power, direct fuel injection and VALVETRONIC technologies team up as standard with an eight-speed Sports automatic gearbox.

Drive Dynamic Control which allows the driver to choose from a range of pre-programmed suspension settings comes as standard, while the Adaptive Drive which helps stabilize the vehicle around corners ensures the premium comfort, safety and driving pleasure for the driver.

Commenting on the launch, Zaid Al Abdallat, General Manager at Abu Khader Automotive said: "Convertible models are important as they reiterate the athletic appeal and sportiness of the BMW brand.  The new generation 6 Series is a beautiful sports car that will be a popular addition to add to our BMW portfolio."

The new BMW 6 Series Convertible is now available at the Abu khader Automotive showroom and will be joined by the new BMW 6 Series Coupé by the of 2011.

-Ends-

Abu Khader Group
The Abu Khader Group was founded in 1937, under the leadership of the late Nicola Abu Khader, who established, developed and managed the automotive and auto parts business hand in hand with his brothers Salim and Yousef, until he was joined by the second generation.

Today, the Group is managed by the family's third generation members: Nicola Abu Khader, who continues to expand the business, and under his leadership, new subsidiary companies and specialized divisions have been developed and added to the Group. The result is an integrated group of companies, each specializing in a different field, with its own independent management. The decentralized structure allows each company in the group to remain strategically focused, and close to market segment and customers.

The Abu Khader Group is one of the leading business groups in Jordan, proudly achieving growth in all business sectors, including but not limited to; automotive spare parts, lubricants, automotive dealerships, tires, battery manufacturing, leasing, car rental, public transport, real estate, technology and education. Over the past decade, the Abu Khader Group has become one of the leading automotive dealerships in Jordan. The Abu Khader Group is the exclusive dealer & distributor for a number of world leading passenger and commercial vehicle brands, including Opel, FIAT, GMC, Cadillac, HUMMER and Mitsubishi commercial and Fuso trucks.

For further information, please contact:
Rawan Abu Jarrar  
VARCC - Arabian Communications
Email: rawan.abujarrar@varcc.com
Tel: (+962) 6 554-7161

Omar Halaseh
Marketing Manager
Abu Khader Automotive
Email: omarhalaseh@ak.com.jo

© Press Release 2011