Outlet Mall attracts core retail groups to open new outlet stores
Dubai Outlet Mall, the only outlet concept mall in the region is opening up new retail outlets resulting in the increase of retail occupancy of over 92% in the mall.
Dubai Outlet Mall's accelerating footfall figures, last recorded at over 7.4 Mn shoppers for the year 2011 continues to attract the region's foremost retail groups. Retail conglomerates such as the Landmark group, Apparel, Azadea, MAF, Rivoli, Sun & Sands, Boutique1, Paris Gallery, Salam, Chalhoub and AlTayer rank among Dubai Outlet Mall's big family, with many others in discussions to set up shop within this increasingly popular niche mall.
"Since the opening of Dubai Outlet Mall in 2007, we've seen steady and growing interest in the unique 'Value' shopping concept amongst region's big retail groups as well as individual traders. The comprehensive tenancy mix has proved to be very popular with many brands, which have opened their first outlet stores at Dubai Outlet Mall, reporting that they are trading very well and way above their expectations." says Vishal Mahajan, Director of Dubai Outlet Mall, commenting on the mall's rapidly growing tenant portfolio.
Dubai Outlet Mall's new stores:
Recently added to the mall's selection of brands are the first & only outlets for Carolina Herrera, Etoile La Boutique, Splash, Shoe Mart, Steve Madden, Reliable Electronics, Rivoli Eyezone and Scotch & Soda extending the mall's retail offering to make available a wider range of consumer goods at affordable prices. Popular Canadian chain Tim Horton's also opened its doors at Dubai Outlet Mall, adding to the diverse f&b mix on offer. Also new outlets for Levi Strauss & Co, Cacharel, Pynkiss Milano, Go Sports, After Shock and Piero Pizza are scheduled to open soon at Outlet Mall.
Mahajan added: "Lot of retailers who took a watch & wait perspective to the mall earlier are now reassured of the sustainability, and we are welcoming their interests. Opening an Outlet Store is a necessary & a natural requirement for any mature retailer as it complements their regular retail, benefiting both the retailer & the customer."
Responding to the needs of today's consumer, Dubai Outlet Mall continues to deliver the best retail value, making it an ideal location for brands seeking to clear inventory. And from the consumer viewpoint, lowered price tags make for increased budgeting benefits.
Dubai Outlet Mall has strategically worked towards acquiring tenants that cover a broad spectrum of retail categories, so that the potential customer can expect to shop for anything from fashion to eyewear, sporting goods to homewares and much more. An extensive mix of restaurants and fast food outlets as well as children's entertainment facilities, make for a complete shopping experience for both individuals and families alike.
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For editorial details please contact.
Maryam Ensan
PR Manager
Dubai Outlet Mall
T: (+971 4) 4234600
M: (+971 55) 5491259
E: Maryam@dubaioutletmall.com
© Press Release 2012
