Indian ambassador and more than 700 guests enjoy humour and insight of 25 leading poets
Jeddah, KSA, June 23, 2004 – Global and regional digital leader LG Electronics put its ‘Life’s Good’ motto into practise recently by sponsoring a celebration of the finest Urdu poetry in Riyadh.
Titled ‘LG Art Cool Mushaira’, the enjoyable poetry evening at Indian School Auditorium brought together top poets from the Deccan region of India and Saudi Arabia. More than 700 guests attended and the Indian ambassador His Excellency Kamal Uddin Ahmed was guest of honour.
A total of 25 poets took part, including internationally renowned personalities such as Himayat Ullah, Narinder Luther, Mohammed Niaz Ahmed, Mustafa Ali Baig, Rauf Rahim, Fareed Anjum, Talib Khondmeri and Ghous Khamkhwa.
Veteran poet Himayat Ullah’s excellent performance was a highlight of the evening, while Ghous Khamkhwa received a standing ovation after leaving the audience in tears of laughter.
LG Electronics was the main sponsor of the recital, which was an opportunity to promote its popular range of designer-friendly Art Cool air-conditioners. H.G Ibrahim Shaker Company, the sole distributor of LG air-conditioners in Saudi Arabia, was co-sponsor and company general manager Hassan Mamoun was among the guests, along with senior officials from LG Electronics in Saudi Arabia.
C.K Cho, General Manager of LG Electronics in Saudi Arabia, said: “LG Electronics is proud of its work in the community and delighted to support quality cultural events such as the Mushaira poetry recital - a thoroughly enjoyable evening was had by all. Our warm thanks go to the organisers and to the talented performers who took part.”
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About LG Electronics, Inc.
LG Electronics, Inc. (Korea Stock Exchange: 066570.KR) was established in 1958 as the pioneer in the Korean consumer electronics market. The company is a major global force in electronics and information and communications products with more than 64,000 employees working in 76 overseas subsidiaries and marketing units around the world. With annual total revenues of more than US $16.9 billion (non-consolidated), LG Electronics conducts its business in three main areas: Digital Display & Media, Digital Appliances, and Telecommunications Equipment & Handsets.
The LG Digital Display & Media Company provides core technologies for cutting-edge digital products and is a world leader in digital display products including plasma TVs, LCD TVs and monitors, and digital high-definition televisions (HDTV). The Digital Display & Media Company also provides digitally integrated products such as AV systems, optical storage, set-top boxes and home servers and is focusing on next-generation businesses such as home and mobile networks.
LG Electronics’ goal is to enable the intelligent networking of digital products that will make consumers’ lives better than ever. For more information, please visit www.lge.com
For more information, contact:
Hamad M. Malik
Senior Regional Manager
Marketing & Corporate Communications
LGE Middle East & Africa Operations
Tel: +9714-3340066
Fax: +9714-3370515
Email: hamad@lge.com
Stephen Worsley/Yasir Alani
Polaris Public Relations
Dubai,
UAE
Tel: +9714-3348522
Fax: +9714-3341326
Email: s.worsley@polaris-me.com
Email: y.alani @polairs-me.com
© Press Release 2004


















