For the past four years: Domty the biggest white cheese producer in Tetra Pak® packages in the world
Cairo - Tetra Pak Egypt announced the Arabian Food Industries Co. Domty as the fastest growing producer in Tetra Pak packages in 2015. Domty was also named four consecutive years as the biggest white cheese producer in Tetra Pak Packages in the world. Domty currently holds a whopping market share of 42% cheese and 7% juice in the Egyptian Market.
In an attempt to reach new markets and expand their horizons, Domty penetrated the Export market in the year 2007, and reached several countries in the Middle East and Arab Gulf region. In the year 2013, they renovated and innovated by adding new products and kicked off their nectar juice range with 9 different and tasteful flavors including: tangerine, peach, pomegranate, apple, orange and pineapple. In the year 2014 Domty also added the "No Sugar" juice to the juice range family with 3 different flavors for the health oriented market, catering to the needs of different consumer groups.
As stated by Omar Damaty- Arabian Food Industries Co. Chairman: "Domty is always keen to cater to the growing needs of Egyptian consumers by launching high quality and innovative products."
Commenting on the reasons behind Domty's success, Anders Lindgren, Managing Director at Tetra Pak Egypt stated: "Domty has always been an innovative company that strives to introduce the latest technologies, products, sizes and flavors to the Egyptian market and this is what makes them successful in the Egyptian white cheese market."
Domty is currently the biggest cheese player in Egypt with net sales growing up to four times since the year 2011 and being doubled in the year 2014 compared to that of 2012. Since the year 2012, 14 new filling lines have been added with total investments worth 30 million dollars. As well as exponentially improving net sales, Domty's number of packages sold grew an unprecedented10 times since the year 2010.
About Domty Group:
Founded in 1990 by Omar El Damaty, Domty now owns 26 distribution points nationwide and not only dominates the Egyptian white cheese market but also tops its competitors in Gulf markets. It also owns substantial market shares in Jordan, Lebanon and Libya. It owns two factories in 6th of October city, employing over 2,500 workers.
About Tetra Pak®:
Tetra Pak® is the world's leading food processing and packaging solutions company of Swedish origin. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With almost 22,000 employees based in over 85 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, "PROTECTS WHAT'S GOOD™," reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at www.tetrapak.com
© Press Release 2016
