Citymax, the leading value fashion brand in the Kingdom of Saudi Arabia, has officially opened a brand new store at the Flamingo Mall, Jeddah.
The introduction of the new store takes the total number of Citymax outlets in the city to 13, and is the 27th store to be located in the Western Region, following on from the recent opening of the Shouqiyah outlet in Makkah.
The Flamingo Mall store, boasting a total size of 2,164 square meters, will stock Citymax's homegrown label of women's, men's and children's fashion -as well as household goods and footwear.
Commenting on the launch, Mr. T.S. Vedapuri, COO, Western Region, said: "We are delighted to have officially the Flamingo Mall store, which constitutes the fourth new Citymax store to have opening in the country in the last month. We are accelerating the pace of new store openings in the Kingdom, where Citymax enjoys continued success, and we are moving ahead with our expansion strategy in the region by opening stores in the city's suburbs."
Mr. Ramanathan Hariharan, CEO, Citymax, said: "The Kingdom of Saudi Arabia continues to represent our biggest market in terms of business, and we are proud to expand our presence in the country yet again. All of our new stores have a brand new layout that offers customers an international experience, while providing them with the latest styles and trends at affordable prices. We're confident that the new store will be received extremely well by Citymax shoppers, in what is a popular destination for them."
The latest Spring 2013 collection is now available in store, which includes a huge variety of on-trend ladieswear, menswear and kidswear to choose from, offering customers 'More Fashion, More Value'.
Known as Citymax in KSA; Max Fashions is part of Landmark Group, one of the largest retail conglomerates in the Middle East and India. It currently operates in the UAE, Saudi Arabia, Kuwait, Oman, Jordan, Qatar, Bahrain, Turkey, Egypt, Sudan, Yemen, Lebanon, Nigeria, Libya and India.
For more information, visit: www.maxfashionretail.com
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About MAX
Launched in the UAE in 2004, Max is the largest value fashion brand chain in the Middle East with over 226 stores across the Middle East, Africa and India. Catering to the mid-market segment it retails Max branded merchandise for men, women and children along with footwear, home and accessories. An established Superbrand, Max strives to fulfill its brand promise of 'More Fashion More Value' to its customers by offering merchandise designed in-house and manufactured to stringent quality standards at amazing prices. Max is part of the Landmark Group, one of the largest retail conglomerates in the Middle East and India.
© Press Release 2013
