Kuwait, 04 August 2016

The Promenade mall, the neighborhood destination in the heart of Kuwait, is set to launch its latest exhibition at the Promenade, "Emergent Pavilion'', which is the result of the Emergent Constructions workshop. The workshop, which focuses on Kuwait's architectural qualities is the work of participants of the Architectural Association Visiting School and the pavilion will be unveiled to the public at the Promenade mall on 12th August with a schedule of leading talks on the industry to take place in the week prior.

Kuwait residents and visitors are invited to celebrate the pavilion's debut during an evening of exploration and discovery at Kuwait's cultural and art venue. The evening's festivities, to kick off from 7pm, will include featured talks by guest speakers and a forum of interaction for anyone interested in the field of architectural design.

The partnership with the Architectural Association Visiting School has organised a 10 day course that is currently taking place with 40 participants, comprising of students, academics, and professionals. During the program, the participants are investigating the material, cultural and social ecologies that are unique to Kuwait, which is being translated into a large scale architectural wooden structure that will be unveiled during the opening ceremony.

"The Promenade Culture Center prides itself as a key driver in encouraging and hosting a variety of artistic and cultural activities in Kuwait. This latest exhibition is the extension of this work and we are proud of our association with the Architectural Association Visiting School in creating what will be an iconic pavilion and exhibition," Noor Al Sadoun, Promenade Culture Centre Manager said.

"Visitors will be able to experience the work created by the workshop's participants by means of innovative methodologies for design and construction, and their capacity to incorporate dynamic social and environmental performance qualities.",added Mohammed Makki, co-ordinator and tutor of Architectural Association Visiting School.

Prior to the Emergent Pavilion opening to the public, the Architectural Association Visiting School will be running a series of events as part of its Emergent Construction Guest Lecture Series, encompassing local and international architects during one hour public talks. The series will run from 4th August until 10th August and include leading figures such as Ian Purser, Jeroen Van Ameijde and Hessa Al Bader. Topics to be included range from urban systems to new age digital methods and design.

Operating as a charity mall, the Promenade is giving back to Kuwait by encouraging Kuwait's talents to showcase their art at the mall's cultural arm, the Promenade Culture Center. Situated within the mall, the center is a multi-purpose event space designed to encourage local and international artistic talent and act as a showcase for a variety of artistic and cultural activities, including film screenings, theatrical performances, art exhibitions, lectures and workshops.

To find out more about the Emergent Pavilion and other projects and exhibitions taking place at the Promenade Culture Center, please telephone 95595123 or follow @promenadeculturecentre and @aavskuwait, or visit AAVS's official website kuwait.aaschool.ac.uk

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About The Promenade mall:
The Promenade is where it all happens. Five floors of shopping and entertainment combined with a striking office building go to make up an architectural landmark in the Third Ring Road. The Promenade is a thoughtful and practical blend of form and function. At the heart of it is the lifestyle shopping center, a welcoming place where customers converge. It features top Fashion Brands, a Gourmet Supermarket, and a variety of Cafés & Dining options. The Mall is owned by the Abdulla Abdullatif Al Othman Charity Fund, under the supervision of the Public Authority of Minor Affairs.

About The Promenade Culture Center:
The Promenade Culture Centre is a multi-purpose development, created to act as a canvas for artistic expression in Kuwait. Its mission is to actively encourage and host a variety of artistic and cultural activities for the community including film screenings, theatrical performances, art exhibitions, lectures and workshops. Situated within the mall, the space is divided into three categories: the main multi-purpose space, three workshop units and a reception area. The lavish space encourages freedom of movement and enjoys a unique view of the entire Kuwait City skyline, stretching all the way to Kuwait Bay.

For further information please contact:
Laila Al-Tarawneh
Action Kuwait
laila.t@actionprgroup.com
Telephone number: +965 2491 5616

© Press Release 2016