Mobile Technology Holdings, together with InfoSalons launches bCODE, an innovative ticketing solution at Dubai's biggest technology conference: Gitex 2013.

DUBAI, UAE 16 October 2013  -  Mobile Technology Holdings, launches, bCODE, a groundbreaking ticketing solution together with InfoSalons at Dubai's biggest technology conference:  Gitex 2013. 

Together with InfoSalons, MTH will be providing visitors to GITEX with an innovative ticketing solution via their mobile phones.

bCODE is a new and unique mobile phone scanning technology that can deliver secure coupons, loyalty identities, and tickets to the more than 6 billion and counting, mobile users on the planet.  No other technology provides this level of access to each and every mobile user without the need to provide additional chips, software or data connectivity. 

bCODE represents the best way for retailers, brands, banks and many others to connect with every one of their customers in new and innovative ways that will add value to their customer's mobile experience and to their own bottom line.

Joe Lebrato, CEO of MTH, "A gap exists between the service required and technology available in mobile marketing, mobile payments and mobile ticketing. Companies using current technologies are unable to link the profile of every mobile user with the transaction itself and thereby are unable to engage with the mobile user in useful and profitable ways."

"For marketers, the perpetual challenge of calculating a marketing campaign's effectiveness is eliminated with a bCODE-enabled campaign. bCODE provides the tool to assess a true ROI and simultaneously gives advertisers above the line market exposure with below the line direct marketing opportunities."

About Mobile Technology Holdings
Founded in 2004, MTH has a global customer base in retail, events and marketing sectors.  Its patented technologies enables every phone on the planet to replace card and paper based methods of initiating transactions. MTH has a diverse customer base including Ikea, Sprint, Vodafone, and Watsons. Headquartered in Dubai, bCODE is a global business with offices in London, Sydney, and Doha.

About InfoSalons
InfoSalons is the leading provider of event technology solutions for the Exhibition & Events industry, supplying online & mobile solutions for event database management, registration and marketing requirements.

Operating from five offices in Sydney, Shanghai, Beijing, Hong Kong and Dubai, we are committed to exceeding your expectations and partnering with our clients to grow their business

Contact Information:
Mobile Technology Holdings
Suite 904-905, Park Place, Dubai, U.A.E.
info@bcode.com
www.bcode.com

© Press Release 2013