28 March 2016
Kuwait - In line with YIACO Medical Company's new strategic direction, the healthcare leader recently inaugurated its latest new scale model pharmacy featuring a brand new look and expanded pharmacy care services with an aim to enhance the retail experience of its customers. The newly opened YIACO pharmacy is located in Arabia Mall in the Eqaila district.

"We are thrilled to have this opportunity to introduce our integrated pharmacy services and healthcare expertise to our customers across Kuwait" commented Dr. Bader Alzaid Altaraji, CEO of YIACO Medical Company.

"The way our customers engage with YIACO continues to evolve and as part of our strategic plan, we continue to listen and respond to their needs. Our efforts to innovate our pharmacy care services by going beyond the traditional pharmacy experience offer our customers with expanded wellness options and increased access to healthcare" commented Dr. Mohammed Barham, COO of YIACO Medical Company.  

Dr. Mahdi Mashharawi, Retail Pharmacies Manager, explained that the new YIACO pharmacy also includes a wellness and education corner that will also allow customers to seek advice and receive more educational insight from highly qualified pharmacists. Designed by an award winning international design agency, the new look adopts new design shelving and retail displays which ensures a seamless and easy to navigate flow cycle for customers encouraging visits which promote precaution and wellness in a much warmer and friendly environment.

Over the past 60 years, YIACO Medical Co. has grown to be one of the largest healthcare networks in Kuwait, and caters both medical products & services to the private and public sectors. One of YIACO's greatest milestones since 1953 is having one of the largest pharmacy chain in Kuwait.

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ABOUT YIACO
Founded in 1953, YIACO Medical Company, Kuwait's leading marketing agent for multinational research-based pharmaceuticals manufacturers as well as medical and dental equipment, was established to cater to the modern healthcare system in Kuwait and abroad. A leading healthcare network, YIACO Medical Company has successfully diversified in heath sector with business divisions in pharmaceuticals, medical and dental equipment, as well as medical centers and a pharmacy chain. Listed in the Kuwait Stock Exchange since 2007, the organization has a proven track record in delivering intelligent and innovative solutions that keep patient and community wellbeing the center of its focus. For more information please visit www.yiacokuwait.com.

FOR MORE INFORMATION PLEASE CONTACT:
Sarah Saeed
PR Account Manager
BPG Cohn & Wolfe
E-mail: sarah@bpgcohnwolfe.com
Tel: +965 66491539

© Press Release 2016