Tim Cook, CEO of Apple, talks about Appel Watch. REUTERS/Stephen LamShow moreShow less
Eddy Cue, Senior VP of Internet Software, introduces Apple TV. REUTERS/Stephen LamShow moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone 8. REUTERS/Stephen LamShow moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone X. REUTERS/Stephen LamShow moreShow less
Tim Cook, CEO of Apple, speaks during a product launch event. REUTERS/Stephen LamShow moreShow less
Tim Cook, CEO of Apple, speaks as a tribute video to the late Apple co-founder Steve Jobs plays behind him. REUTERS/Stephen LamShow moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone 8. Show moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, shows the iPhone X and wireless charging base. REUTERS/Stephen LamShow moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, shows Animoji during a launch event. REUTERS/Stephen LamShow moreShow less
Tim Cook, CEO of Apple, introduces the iPhone 8. REUTERS/Stephen LamShow moreShow less
Jeff Williams, Apple COO, talks about the heart rate sensor in Apple Watch. REUTERS/Stephen LamShow moreShow less
Jeff Williams, Apple COO, talks about the Apple Watch Series 3. REUTERS/Stephen LamShow moreShow less
Tim Cook, CEO of Apple, speaks about Apple TV 4K. REUTERS/Stephen LamShow moreShow less
Tim Cook, CEO of Apple, speaks as images are shown of the new Apple Park. REUTERS/Stephen LamShow moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone 8. REUTERS/Stephen LamShow moreShow less
Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone 8 with wireless charging. REUTERS/Stephen LamShow moreShow less
Apple's biggest leap forward with launch of new iPhone