Dubai, United Arab Emirates - Dorsum Co. Ltd, the CEE market leader in investment software technology provider is pleased to announce that it has been selected to demo - at Finovate Middle East 2018. Members of the public will be invited to vote through the Finovate app, and the event will be taking place pm 26-27 February 2018 at the Madinat Jumeirah Conference & Events Centre in Dubai.

Dorsum is an award-winning, innovative investment software provider – leading the drive towards intelligent automation in the wealth management industry.  At Finovate Middle East 2018, the company will be introducing its enhanced Botboarding chatbot platform, which allows financial services companies to create onboarding chatbots. This platform incorporates a human-like way of communication with traditional customer data gathering and user profiling, while real time analytics help optimise the bots behaviour and seamless integration with a CRM systems.  As an enhancement the whole process can be followed on the Botboarding platform in a user friendly, UX-based dashboard system where real-time statistics and customization are available in a live infographic format in addition to many other functionalities.

Commenting on the short-listing, Thomas Buemsen, Managing Director Middle East at Dorsum Zrt. said: 

As FinTech innovation grows, and become increasingly mobile friendly, Chatbots are key for future customer acquisition and service across the wealth management industry.  Finovate Middle East is a vital global platform for showcasing the latest cutting-edge FinTech –to demo with our Botboarding chatbot platform is an extremely important endorsement of our technology, and the ease in which it is used.  Taking our complex technology and making it very simple to use, combining human-like way of communication, with traditional customer data gathering and user profiling to help wealth managers to acquire new customers in a fast and frictionless way. 

 

“We believe this technology has great potential here with financial institutions in the UAE whose FinTech sector is setting global benchmarks for investment software, driven by the innovative approach of UAE companies to embracing new technology – such as intelligent automation.”

Founded in 1996 in Budapest, Dorsum is the CEE market leader in investment software technology, with over 70 clients across the banking, asset management and brokerage sectors in Europe.  Dorsum’s proprietary investment software family offers versatile solutions to capital markets and wealth management clients, and is now targeting the UAE and Middle East, which offers extraordinary growth potential.            

Mr. Buemsen added: 

Dorsum is committed to delivering the innovative technology to the wealth management industry.  However, providing the right balance between intelligent automation or AI and high quality human interaction is vital to the successful development of the wealth management industry in the Middle East. Dorsum’s smart and easy to use solutions are designed to help surpass clients’ digital needs, while meets the ever increasing expectations of the modern mobile generation.  But, this needs to be done in a complimentary way to the role of financial professionals and human interaction, not at the expense of. Getting this balance is absolutely key to the customer acquisition and service in the long-term.” 

Dorsum is looking forward to demo at Finovate, and hope for collecting enough votes for being awarded for Best of Show.

For media enquiries, journalists should contact:
Dhaliya Zankawi    
Grayling
214, Building 4 
Dubai Media City 
T +971 (4) 364 3099  | M +971 (0)55 3285649 
Dhaliya.zankawi@grayling.com 

© Press Release 2018