• Partnership unlocks opportunities for growth stage technology companies and serves as a launchpad to access the region

Abu Dhabi: The Abu Dhabi Investment Office (ADIO) and Etisalat announced a strategic partnership that will increase access to Abu Dhabi’s investment and innovation ecosystem for the private sector. The partnership combines ADIO’s support services with Etisalat’s innovation capabilities to deliver opportunities for businesses in the emirate.

With its significant investments in cutting-edge infrastructure and smart technologies, Abu Dhabi has been ranked the smartest city in the Middle East and leads the region’s digital transformation. At the heart of Abu Dhabi’s technological advancements is Etisalat, one of the world’s leading telecom groups in emerging markets that provides innovative solutions and services to 156.1 million subscribers in 16 countries across Asia, Middle East and Africa.

ADIO and Etisalat will work together to unlock opportunities for businesses in Abu Dhabi by introducing companies to their extensive networks and strengthening cooperation across the ecosystem. The partnership ensures that the private sector can access opportunities for growth and serves as a launchpad for growth-stage technology companies to access the MEA region. It opens a new gateway for companies from around the world to connect with relevant partners and leverage new opportunities across the emirate’s technology sector.

Monira Al-Kuttab, Executive Director at ADIO, said: “Abu Dhabi has invested heavily into creating a technology sector that empowers the growth of the private sector. ADIO is building on this with our mission to ‘turn sand into silicon’ by partnering with innovation-driven ICT giant Etisalat to support businesses. Our partnership will enable companies and investors to capitalise on the emirate’s advanced infrastructure and networks and gain access to a full range of market opportunities.”

Salvador Anglada, Group Chief Business Officer of Etisalat, said: “We are honoured to be a strategic partner of ADIO This partnership will emphasise the growth of the ecosystem of innovation in Abu Dhabi by supporting the next generation of entrepreneurs and innovators while accelerating the digital transformation of the Government and businesses of Abu Dhabi.”

The partnership is a joint effort between ADIO and Etisalat to support Abu Dhabi’s innovation ecosystem. It builds on individual initiatives by each entity to deliver value to companies through commercial and investment opportunities. ADIO’s AED 2 billion (USD 545 million) Innovation Programme provides incentives to businesses in high-growth areas to expand in Abu Dhabi, while Etisalat Digital’s open innovation programme, FutureNow, invites innovative technology companies to accelerate their businesses in the UAE and partner with Etisalat to bring new solutions to market.

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About the Abu Dhabi Investment Office

The Abu Dhabi Investment Office (ADIO) is the government entity responsible for attracting and facilitating investment in the Emirate of Abu Dhabi. ADIO enables opportunities for innovative investors and businesses of all sizes, facilitating connections across Abu Dhabi’s innovation ecosystem to help them establish and grow in the emirate. With a comprehensive range of tailored services and incentives, ADIO helps businesses achieve long-term, sustainable success in the market and across the region.

About Etisalat

Etisalat Group is one of the world’s leading telecom groups in emerging markets. With consolidated net revenue at AED 51.7 billion and consolidated net profit of AED 9.0 billion for 2020, its high credit ratings reflect the company’s strong balance sheet and proven long-term performance.

Headquartered in Abu Dhabi, Etisalat was established over four decades ago in the UAE as the country’s first telecommunications service provider. A blue-chip organisation, Etisalat Group provides innovative solutions and services to 156.1 million subscribers in 16 countries across the Middle East, Asia and Africa.

Etisalat is ranked the strongest brand across all categories in Middle East and Africa by Brand Finance, and is the fastest mobile network globally by Ookla® Speedtest® in 2021 for the second consecutive year.

Website: www.etisalat.com 

Media contacts:
Abu Dhabi Investment Office
Amal Hamiche
media@adio.ae
Weber Shandwick MENAT

Bana Dajani
BDajani@webershandwick.com

Davelle Sim
DSim@webershandwick.com 

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© Press Release 2021

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